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Click Here to ask your book writing and publishing questions!
Emily Paulson's second book, Hey Hun: Sales, Sisterhood, Supremacy, and other Lies Behind Multi-Level Marketing (Row House, May 30, 2023) is the eye-opening, funny, and dangerous personal story of author Emily Lynn Paulson rising to the top of the pyramid in the multilevel marketing (MLM) world, only to recognize that its culture and business practices went beyond a trendy marketing scheme and into the heart of white supremacy in America.
In this episode of the Write the Damn Book Already podcast, we discussed several aspects of her book writing process as well as her journey to the top of (and then exit from) the MLM she participated in.
INTERVIEW HIGHLIGHTSThe basis for the title Hey, hun (because we’re all fascinated with titles and where they are settled on!)
What compelled Emily to write this (her second) book, and how she got clear on the book's core message
The benefits of considering your reader’s frame of mind AS YOU'RE WRITING in order to compassionately speak to where they are while taking them toward a new perspective
Emily's ultimate goal for the book (the hoped-for benefits for herself AND her readers)
Her book-writing process (hint: it starts with a journal!)
How she chose which stories to include and which to remove
The way she included stories about other people's involvement in her story without outright naming them
The hardest part of the writing process (her “messy middle”) and how she worked through some topics her publisher wanted her to write about that initially felt real uncomfortable
Handing other people’s disappointment and how she’s made peace/prepared for what may come when the book is released
How Emily discerns the boundary between "leaning into discomfort" and "This is wrong for me."
CONNECT WITH EMILY
EmilyLynnPaulson.com
https://www.instagram.com/emilylynnpaulson/
Order Hey Hun: Sales, Sisterhood, Supremacy, and other Lies Behind Multi-Level Marketin g
Order Highlight Reel: Finding Honesty & Recovery Beyond the Filtered Life
***
Are you ready to get your nonfiction book or memoir "outlined AF"?
Get access to the replay of my incredible 3-day workshop that will help you:
CLICK RIGHT HERE FOR ACCESS >>
🧭 BACK COVER BLUEPRINT
Get back cover templates for nonfiction, memoir, and fiction; real-world examples; a polishing checklist; and a guide for turning it into an optimized online description that attracts the right readers.
🔗 https://www.publishaprofitablebook.com/blueprint
Looking for hidden gems, date night spots, and staycations you didn't know you needed? Find your next adventure at TheBestoftheSouthwest.com and follow along on Instagram at @thebestofthesouthwest.
*episode sponsor
✍️ 33-DAY BOOK WRITING BOOTCAMP
You've Been Thinking About This Book Forever. So let's get it written (for real this time).
👉 https://www.publishaprofitablebook/writethebook
Support the show
******
Write the Damn Book Already is a weekly podcast featuring interviews with authors as well as updates and insights on writing craft and the publishing industry.
Available wherever podcasts are available:
Apple Podcasts
Spotify
YouTube
Let's Connect!
Instagram
Website
Email the show: elizabeth [at] elizabethlyons [dot] com
The podcast is a proud affiliate partner of Bookshop, working to support local, independent bookstores.
To see all the ways we can work together to get your book written and published, visit publishaprofitablebook.com/work-with-elizabeth
By Elizabeth Lyons5
2424 ratings
Click Here to ask your book writing and publishing questions!
Emily Paulson's second book, Hey Hun: Sales, Sisterhood, Supremacy, and other Lies Behind Multi-Level Marketing (Row House, May 30, 2023) is the eye-opening, funny, and dangerous personal story of author Emily Lynn Paulson rising to the top of the pyramid in the multilevel marketing (MLM) world, only to recognize that its culture and business practices went beyond a trendy marketing scheme and into the heart of white supremacy in America.
In this episode of the Write the Damn Book Already podcast, we discussed several aspects of her book writing process as well as her journey to the top of (and then exit from) the MLM she participated in.
INTERVIEW HIGHLIGHTSThe basis for the title Hey, hun (because we’re all fascinated with titles and where they are settled on!)
What compelled Emily to write this (her second) book, and how she got clear on the book's core message
The benefits of considering your reader’s frame of mind AS YOU'RE WRITING in order to compassionately speak to where they are while taking them toward a new perspective
Emily's ultimate goal for the book (the hoped-for benefits for herself AND her readers)
Her book-writing process (hint: it starts with a journal!)
How she chose which stories to include and which to remove
The way she included stories about other people's involvement in her story without outright naming them
The hardest part of the writing process (her “messy middle”) and how she worked through some topics her publisher wanted her to write about that initially felt real uncomfortable
Handing other people’s disappointment and how she’s made peace/prepared for what may come when the book is released
How Emily discerns the boundary between "leaning into discomfort" and "This is wrong for me."
CONNECT WITH EMILY
EmilyLynnPaulson.com
https://www.instagram.com/emilylynnpaulson/
Order Hey Hun: Sales, Sisterhood, Supremacy, and other Lies Behind Multi-Level Marketin g
Order Highlight Reel: Finding Honesty & Recovery Beyond the Filtered Life
***
Are you ready to get your nonfiction book or memoir "outlined AF"?
Get access to the replay of my incredible 3-day workshop that will help you:
CLICK RIGHT HERE FOR ACCESS >>
🧭 BACK COVER BLUEPRINT
Get back cover templates for nonfiction, memoir, and fiction; real-world examples; a polishing checklist; and a guide for turning it into an optimized online description that attracts the right readers.
🔗 https://www.publishaprofitablebook.com/blueprint
Looking for hidden gems, date night spots, and staycations you didn't know you needed? Find your next adventure at TheBestoftheSouthwest.com and follow along on Instagram at @thebestofthesouthwest.
*episode sponsor
✍️ 33-DAY BOOK WRITING BOOTCAMP
You've Been Thinking About This Book Forever. So let's get it written (for real this time).
👉 https://www.publishaprofitablebook/writethebook
Support the show
******
Write the Damn Book Already is a weekly podcast featuring interviews with authors as well as updates and insights on writing craft and the publishing industry.
Available wherever podcasts are available:
Apple Podcasts
Spotify
YouTube
Let's Connect!
Instagram
Website
Email the show: elizabeth [at] elizabethlyons [dot] com
The podcast is a proud affiliate partner of Bookshop, working to support local, independent bookstores.
To see all the ways we can work together to get your book written and published, visit publishaprofitablebook.com/work-with-elizabeth

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