Market Proof Marketing · Ep 370 - It's Never About The Money with Michelle Simms-Reiter

Kevin Oakley is joined by a very special guest, Michelle Simms-Reiter, Founder and CEO of Strive Leadership Development. Michelle is a business investor, author, real estate builder and developer and mentorship investor. This episode, they discuss her systematic approach to provide value and motivation for employees, and cultivate a company culture that retains great talent. 

Kevin and Michelle discuss: 

• Michelle's new book, It's Never About the Money: Activating the Performance Motivator System to Attract, Retain, and Motivate People
• When you take money off the table, what factors are you using to evaluate what matters to you, and what's important to you?
• The six categories most people fall into within a company related to motivation 
• The role that self-assessment plays when making decisions throughout your career path 
• Building a company culture that serves the motivations of its employees and knowing what applies to your team 
• Engaging team members and nailing down your company's core values to determine who is the best fit 
• The story of "Boomerang Bob" 
 

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