Today's story is an incredible testament to the power of crowdfunding and listening to your crowd!

In this episode of the Crowdfunding Demystified podcast, you’ll hear Salvador Briggman speak to the co-founder of UNIT 1, Juan Garcia Mansilla, about everything that went into a $587,256 Kickstarter campaign!

Juan shares some incredible tips for new creators such as:

• Why setting the project duration at 60 days became a winning strategy for them

• What are some of the biggest misconceptions when it comes to launching a crowdfunding campaign? 

• Why do they continue to use crowdfunding even though they don’t necessarily need it to lift a product off the ground? 

We hope you leave today’s episode with a deeper understanding of the mechanics of a crowdfunding campaign, and that you’ll actually put this info to practice.

Enjoy the listen!

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Sponsors: 

• Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist.