In this heartfelt episode, Jen chats with Brooke Crisp, founder of Babio by Brooke, a fitness business built on authenticity, resilience and deep care for mums.

Brooke shares the real story behind launching her business after losing her long-term job during lockdown while postpartum with her second child. She opens up about the mental load, the shift in identity, and how postnatal anxiety became a catalyst for personal growth and purpose.

From rethinking core training and rejecting generic planks to advocating for pelvic floor education, Brooke talks through her evolving approach as a trainer. You'll hear how she navigates motherhood, burnout, and slow but sustainable business growth, alongside the unique ways she makes every woman feel seen and supported.

Whether you’re a mum in business, a trainer working with women, or simply looking for a reminder that progress doesn’t have to be fast to be powerful, this one’s for you.

Highlights:
(01:00) Brooke shared her word of the year
(03:55) Starting Babio by Brooke after job loss and early postpartum challenges
(06:53) Why community-based, low-cost mum fitness became her mission
(08:18) Navigating grief, sleep deprivation and postnatal anxiety
(10:48) Red flags Brooke recognised and what helped her seek support
(13:42) The power of finding the right help to reclaim your spark
(17:25) Brooke’s view on anxiety as a growth signal, not a weakness
(20:20) Personal development and “drinking the poison” metaphors
(24:50) From passion for pelvic floor health to joining MumSafe™
(28:00) How safe conversations with clients create long-term impact
(30:00) Why Brooke ditched planks and her stance on functional core training
(34:00) Tips for raising pelvic health awareness in group classes
(37:50) The importance of ongoing education in the fitness industry
(39:30) Juggling mum life, work and business, and choosing a slower pace
(44:51) On growth, compounding effort, and starting with five mums
(47:06) What helped her business grow: in-person classes and 1:1 training
(50:15) Brooke’s advice for other mums building a fitness business

Key Takeaway:
There’s no one-size-fits-all timeline. Building a mum-focused business while raising a family takes patience, purpose and belief in your unique voice.

Connect with Brooke:
Instagram: @babio_bybrooke

Resources Mentioned:
– The Compound Effect by Darren Hardy
– Safe Return to Exercise course: https://www.preandpostnatalexerciseacademy.com/safereturntoexercise

Connect with Jen Dugard & MumSafe:
Instagram: @jendugard
Website: www.jendugard.com/mumsafetrainer