Though they have been around since 2014, NFTs only broke into the mainstream in 2021, primarily though the art use case 🎨

They’ve since been applied to music 🎶

And now…

Sport 🏀

Fans and collectors can now use NFTs to claim ownership of sporting moments and player collections. Aside from unlocking a new revenue stream for leagues, teams, and players, NFTs also improve fan-athlete relationships, allowing fans to engage in the stadium or on the couch with their favorite franchises in entirely new ways. From unique high value collectables to insider access into the lives of top players, it’s never been a better time to be a sports fan.

In this episode of The Money Movement, Jeremy is joined by Scott Lawin, Co-Founder & CEO at Candy.

They cover:

👉 [00:08:58] Candy’s mission and vision👉 [00:16:02] Credential power in sports leagues👉 [00:20:03] Rights and entitlements in the crypto/NFT/sports franchise👉 [00:24:33] The rights and utility of NFTs 👉 [00:28:04] The financialization and tokenization of player futures👉 [00:31:21] The role of the marketplace for collectors & the ability of digital assets to move from one marketplace to another👉 [00:35:10] Onboarding partners to open-loop digital asset exchange for collectibles in third-party marketplaces👉 [00:37:29] Critical building blocks in the UX of NFTs

If you’re interested in NFTs, how fans and collectors can supercharge engagement with their favorite sports, athlete, or artist’s work, tune in to this episode of The Money Movement.

Subscribe here:

👉 YouTube: https://bit.ly/3lUcJFN 👉 Apple: https://apple.co/3G3CrPZ 👉 Spotify: https://spoti.fi/3lUd6jF 👉 Email: https://bit.ly/3aXWYY5 

And connect with Scott here:

👉 Twitter: https://twitter.com/popstarr2000   👉 LinkedIn: https://www.linkedin.com/in/scott-lawin-4a04141/👉 Website: https://candy.com

About the show

The global economy is experiencing unprecedented challenges and change. Business leaders everywhere are grappling with how to transform their companies to become more digital, resilient, and efficient. As we face this change, a new global movement is building around the promise of digital currencies and blockchains — forming a new architecture for the global economy and creating new opportunities for companies everywhere. The Money Movement explores and chronicles the issues and ideas driving this brave new world of digital money.

The Money Movement is brought to you by Circle. Our mission is to raise global economic prosperity through programmable internet commerce. Learn more about Circle Business Accounts and Platform APIs at circle.com.The Money Movement with Jeremy Allaire is handcrafted by our friends over at: fame.so