Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

EP #525 The Framework Behind a $633,657 Indiegogo Launch | Snowcap


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We talk with Matthew Guest, a first-time startup founder and intensive care doctor from Melbourne, who co-created one of the most buzzworthy cold plunge products to hit Indiegogo.

What started as a text message turned into a fully patented, thermoelectric-powered portable ice bath that’s shaking up the world of cold therapy.

You’ll learn:

  • Why warm climates inspired their portable cold plunge tech

  • How they chose thermoelectric over refrigerant cooling

  • The emotional rollercoaster leading up to launch

  • Why pricing and product iteration are critical during crowdfunding

If you're thinking about crowdfunding your own physical product, this interview is a must-watch.

Resources and Tools Mentioned:
  • Book a coaching call

  • Subscribe for Weekly Crowdfunding Tips

  • Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist

  • FREE Kickstarter Course

  • The 67 Day Rule book

  • Snowcap: Biohackers’ Cold Plunge, Made Convenient on Indiegogo

  • Clear Water Wellness

  • Snowcap on Instagram

...more
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Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding DemystifiedBy Crowdfunding and Kickstarter Expert Salvador Briggman

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