Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

EP #527 The Exact Strategy Behind a 6-Figure Indiegogo Tech Launch | SoCool


Listen Later

We talk with Leslie and Ahmad, the founders of HappyLlamaTech, who created the SoCool Smart Pet Feeder — the first refrigerated feeder designed to keep your pet's meals fresh, even when you're not home.

What began as a DIY solution quickly turned into a full-fledged Indiegogo campaign, raising over $196,000 from more than 400 backers—most of whom were first-time crowdfunders.

You'll learn:

  • How they went from 3D-printed prototypes to factory-ready manufacturing
  • Why being on the ground in China was critical to ensuring quality
  • The hidden challenges of injection molding and rapid iteration
  • What they'd change if they had to launch again

If you're creating a physical product or tackling hardware as a first-time founder, this episode is filled with raw, honest advice.

Resources and Tools Mentioned:

  • Book a coaching call
  • Subscribe for Weekly Crowdfunding Tips
  • Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist
  • FREE Kickstarter Course
  • SoCool on Indiegogo
  • Happy Llama Tech
...more
View all episodesView all episodes
Download on the App Store

Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding DemystifiedBy Crowdfunding and Kickstarter Expert Salvador Briggman

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

336 ratings


More shows like Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

View all
Hidden Brain by Hidden Brain, Shankar Vedantam

Hidden Brain

43,758 Listeners

The Moth by The Moth

The Moth

27,200 Listeners

Shopify Masters by Shopify

Shopify Masters

379 Listeners

ComixLaunch: Crowdfunding for Writers, Artists & Self-Publishers on Kickstarter... and Beyond! by Tyler James

ComixLaunch: Crowdfunding for Writers, Artists & Self-Publishers on Kickstarter... and Beyond!

98 Listeners

How I Built This with Guy Raz by Guy Raz | Wondery

How I Built This with Guy Raz

30,231 Listeners

The Daily by The New York Times

The Daily

112,597 Listeners

The Journal. by The Wall Street Journal & Spotify Studios

The Journal.

6,083 Listeners

My First Million by Hubspot Media

My First Million

2,637 Listeners

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond! by Crowdfunding Nerds: Kickstarter Marketing For Board Games & Beyond!

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

12 Listeners