Hi there listeners! Did you know that painful things are actually more motivating than pleasurable things? Don't believe us? Well think back to the last few big decisions you made and see if you were making them to avoid a painful (big or small) situation or if you were making them to get a pleasurable experience. There are statistics to prove this assumption and Steve is focusing on the painful motivation today. Before you skip this episode please listen in! No one likes to think that they are motivated by pain but maybe you are more like Steve than you think.