Small Spark Theory: a marginal gains approach to new business and marketing

EP3: Communication and Presentation Skills | Catherine Allison | Master The Art


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Sound the new business klaxon! You’ve got an opportunity to meet the prospect of your dreams.
That first meeting, the pitch, the first strategy or creative presentation with any new prospect or client is a huge opportunity to dazzle, yet this last precarious mile of securing the business can so often be derailed by nerves, lack of preparation or simply lack of experience.
How do you become an engaging presenter? How can you get rid of pre-pitch nerves? How can you make the very best first impression?
In this month’s podcast I’ll be exploring how we can make marginal gains with our communication and presentation skills with new business supremo and former actress Catherine Allison, founder of Master the Art.
You can also be in with a chance to win a copy of Catherine’s recommended book: Gravitas: Communicate with Confidence, Influence and Authority by Caroline Goyder
You can find out more about Master the Art via the below links:
www.mastertheart.co.uk @mastertheartltd
Follow us on Twitter @gunpowdertweets and join the conversation at #smallsparktheory
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Small Spark Theory: a marginal gains approach to new business and marketingBy Lucy Mann

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