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EP316 How To Turn Video Views Into Clients (Not Just Clicks)
š Episode Title
How to Turn Video Views Into Clients (Not Just Clicks)
with Josh Troche, Founder of Pedal Stomper Productions
Hosted by Marcia Riner, Business Growth Strategist of Infinite ProfitĀ®
šÆ Episode Summary
Your videos arenāt converting? Itās not the algorithmāitās your approach.
In this episode of Profit With A Plan, Marcia Riner talks with video strategist Josh Troche about what makes video marketing actually generate revenueānot just clicks. From choosing the right type of content for your sales funnel to avoiding vanity metrics and building a loyal, niche audience, this conversation is your blueprint for making video work smarter in your business.
Whether you're podcasting, posting reels, or building a YouTube channel, youāll learn how to use your camera as a client-generating toolānot just a visibility play.
š„ What Youāll Learn
Why smaller, targeted audiences are more profitable than viral reach
How to speak to one personāand still grow a massive following
The power of niche + controversy in going viral
What types of videos work at each stage of your sales funnel
How to build trust and visibility without being fake or overproduced
ā±ļø Timestamp Highlights
[00:05] Think video is just hitting record? Think again
[06:30] Attention spans vs. content options: what actually changed
[08:50] How to speak to one viewer and let the algorithm work for you
[12:00] The viral truck video that built a niche audience
[17:00] 10K followers vs. 100 customersāwhat do you really want?
[24:00] Video types that align with the sales funnel
[30:00] What makes a business video āgoodā? Start here
š Resources & Links
PedalStomperProductions.com
InfiniteProfitConsulting.com
š¼ About This Show
Profit With A Plan is hosted by Marcia Riner, business growth strategist and CEO of Infinite ProfitĀ®. Marcia helps entrepreneurs scale smarter, increase profitability, and build a business thatās worth moreāwhether they plan to keep it or sell it.
š Questions? Call (949) 229-2112 or visit InfiniteProfitConsulting.com
š Profit-Driven Resources
š° Profit BoosterĀ® Podcast Monetization Hub
Turn your interviews into a client-generating machineāwithout adding more work to your plate.
š Learn more at ProfitBoosterPod.com
Ā
š Free Growth & Marketing Audit
Your leads should be converting. Letās find out whatās missing.
š Book yours now at ProfitBoosterBiz.com
Ā
š§ Never Miss a Profit-Driving Strategy
Subscribe to Profit With A Plan on Apple Podcasts, Spotify, or your favorite platform.
Ā
š¤ About Marcia Riner & Profit With A Plan
Marcia Riner is a business growth strategist, creator of the Profit BoosterĀ® strategies, and CEO of Infinite ProfitĀ®. She helps entrepreneurs scale smarter, increase profitability, and build businesses that are worth moreāwhether they plan to keep them or sell them.
As host of Profit With A Plan, Marcia shares expert interviews and actionable strategies to help business owners increase revenue, improve systems, and prepare for high-value exits. With decades of experience in finance, operations, and marketing, she delivers clear, profit-driving insights you can use right away.
š Questions? Call (949) 229-2112 or visit InfiniteProfitConsulting.com
View all episodes
By Marcia Riner - Business Growth Strategist
5
2121 ratings
š Episode Title
How to Turn Video Views Into Clients (Not Just Clicks)
with Josh Troche, Founder of Pedal Stomper Productions
Hosted by Marcia Riner, Business Growth Strategist of Infinite ProfitĀ®
šÆ Episode Summary
Your videos arenāt converting? Itās not the algorithmāitās your approach.
In this episode of Profit With A Plan, Marcia Riner talks with video strategist Josh Troche about what makes video marketing actually generate revenueānot just clicks. From choosing the right type of content for your sales funnel to avoiding vanity metrics and building a loyal, niche audience, this conversation is your blueprint for making video work smarter in your business.
Whether you're podcasting, posting reels, or building a YouTube channel, youāll learn how to use your camera as a client-generating toolānot just a visibility play.
š„ What Youāll Learn
Why smaller, targeted audiences are more profitable than viral reach
How to speak to one personāand still grow a massive following
The power of niche + controversy in going viral
What types of videos work at each stage of your sales funnel
How to build trust and visibility without being fake or overproduced
ā±ļø Timestamp Highlights
[00:05] Think video is just hitting record? Think again
[06:30] Attention spans vs. content options: what actually changed
[08:50] How to speak to one viewer and let the algorithm work for you
[12:00] The viral truck video that built a niche audience
[17:00] 10K followers vs. 100 customersāwhat do you really want?
[24:00] Video types that align with the sales funnel
[30:00] What makes a business video āgoodā? Start here
š Resources & Links
PedalStomperProductions.com
InfiniteProfitConsulting.com
š¼ About This Show
Profit With A Plan is hosted by Marcia Riner, business growth strategist and CEO of Infinite ProfitĀ®. Marcia helps entrepreneurs scale smarter, increase profitability, and build a business thatās worth moreāwhether they plan to keep it or sell it.
š Questions? Call (949) 229-2112 or visit InfiniteProfitConsulting.com
š Profit-Driven Resources
š° Profit BoosterĀ® Podcast Monetization Hub
Turn your interviews into a client-generating machineāwithout adding more work to your plate.
š Learn more at ProfitBoosterPod.com
Ā
š Free Growth & Marketing Audit
Your leads should be converting. Letās find out whatās missing.
š Book yours now at ProfitBoosterBiz.com
Ā
š§ Never Miss a Profit-Driving Strategy
Subscribe to Profit With A Plan on Apple Podcasts, Spotify, or your favorite platform.
Ā
š¤ About Marcia Riner & Profit With A Plan
Marcia Riner is a business growth strategist, creator of the Profit BoosterĀ® strategies, and CEO of Infinite ProfitĀ®. She helps entrepreneurs scale smarter, increase profitability, and build businesses that are worth moreāwhether they plan to keep them or sell them.
As host of Profit With A Plan, Marcia shares expert interviews and actionable strategies to help business owners increase revenue, improve systems, and prepare for high-value exits. With decades of experience in finance, operations, and marketing, she delivers clear, profit-driving insights you can use right away.
š Questions? Call (949) 229-2112 or visit InfiniteProfitConsulting.com