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In this episode of PPC Live, Anu Adegbola interviews Jack Hepp, who shares his journey into digital marketing, including the challenges he faced, such as getting fired from his first job.
Jack discusses the importance of communication, networking, and the role of AI in marketing. He emphasizes the need for transparency and understanding the fundamentals of marketing, especially when using AI tools.
The conversation highlights the significance of human involvement in marketing strategies and the lessons learned from mistakes.
Takeaways
Chapters
00:00 Introduction and Networking at Conferences
03:01 Jack's Journey into Digital Marketing
05:58 The First Major Mistake: Getting Fired
08:52 Communication Breakdowns and Lessons Learned
11:58 The Importance of Networking
14:56 Overcoming Setbacks and Finding New Opportunities
17:54 The Role of AI in Marketing
21:07 The Human Element in AI-Driven Marketing
23:58 Final Thoughts and Key Takeaways
Find Jack on LinkedIn
Join PPCChat Slack
Join PSA Slack
Book a coaching call with Anu
PPC Live The Podcast (formerly PPCChat Roundup) features weekly conversations with paid search experts sharing their experiences, challenges, and triumphs in the ever-changing digital marketing landscape.
The next PPC Live event is on October 22nd / February 5th
Follow us on LinkedIn
Follow us on Twitter
Join our WhatsApp Group
Subscribe to our Newsletter
By Anu Adegbola5
1010 ratings
In this episode of PPC Live, Anu Adegbola interviews Jack Hepp, who shares his journey into digital marketing, including the challenges he faced, such as getting fired from his first job.
Jack discusses the importance of communication, networking, and the role of AI in marketing. He emphasizes the need for transparency and understanding the fundamentals of marketing, especially when using AI tools.
The conversation highlights the significance of human involvement in marketing strategies and the lessons learned from mistakes.
Takeaways
Chapters
00:00 Introduction and Networking at Conferences
03:01 Jack's Journey into Digital Marketing
05:58 The First Major Mistake: Getting Fired
08:52 Communication Breakdowns and Lessons Learned
11:58 The Importance of Networking
14:56 Overcoming Setbacks and Finding New Opportunities
17:54 The Role of AI in Marketing
21:07 The Human Element in AI-Driven Marketing
23:58 Final Thoughts and Key Takeaways
Find Jack on LinkedIn
Join PPCChat Slack
Join PSA Slack
Book a coaching call with Anu
PPC Live The Podcast (formerly PPCChat Roundup) features weekly conversations with paid search experts sharing their experiences, challenges, and triumphs in the ever-changing digital marketing landscape.
The next PPC Live event is on October 22nd / February 5th
Follow us on LinkedIn
Follow us on Twitter
Join our WhatsApp Group
Subscribe to our Newsletter

321 Listeners