In this episode of WFA's <a href='https://wfanet.org/leadership/better-marketing-pod-with-david-wheldon'>Better Marketing Pod</a>, David speaks with Lubomira Rochet, L'Oréal's Chief Digital Officer, about digital transformation, how her diverse background feeds into her leadership role, the rise of e-commerce and TikTok, and service-based marketing in a ‘cookie-less world’.

In this episode of WFA's Better Marketing Pod, David speaks with Lubomira Rochet, L'Oréal's Chief Digital Officer, about digital transformation, how her diverse background feeds into her leadership role, the rise of e-commerce and TikTok, and service-based marketing in a ‘cookie-less world’.

In this episode of WFA's <a href="https://wfanet.org/leadership/better-marketing-pod-with-david-wheldon" rel="noopener noreferrer">Better Marketing Pod</a>, David speaks with Lubomira Rochet, L'Oréal's Chief Digital Officer, about digital transformation, how her diverse background feeds into her leadership role, the rise of e-commerce and TikTok, and service-based marketing in a ‘cookie-less world’.

Ep.5: On digital transformation with L'Oréal’s Lubomira Rochet

Hosted by WFA President Emeritus, David Wheldon, WFA's Better Marketing Pod in partnership with Meta looks at the marketing industry’s biggest stories and speaks to some of the industry’s most interesting characters who are shaping those stories.

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Hosted by WFA President Emeritus, David Wheldon, WFA's Better Marketing Pod in partnership with Meta looks at the marketing industry’s biggest stories and speaks to some of the industry’s most interesting characters who are shaping those stories.

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Ep.5: On digital transformation with L'Oréal’s Lubomira Rochet

Ep.5: On digital transformation with L'Oréal’s Lubomira Rochet

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