Mabel Frias started her career working for major companies including Macy’s, Nordstrom and Rihanna’s Savage x Fenty. But in 2019 she and her sister launched Luna Magic, a makeup line where  Latinas could see their culture celebrated. They even beat out 40,000 applicants to make an appearance on Shark Tank. Luna Magic is now carried at major retail stores such as Target, Walmart and CVS. In this episode, Mabel shares with us how her and her sister brought their vision to life, and how her Abuela’s botanica inspired it all.

You can find Luna Magic at lunamagic.com

Follow Mabel Frias at @mabel.frias.xo

Naibe Reynoso is the Host and Executive Producer of Latinas Take the Lead. 

Production Assistant is Anna Sophia Monzon

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