Real Talk with David Morse

Episode 105 | Managing Commercial Real Estate Risk with Jeremy Goodrich


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Jeremy was an elementary school teacher for 13 years before he started Shine Insurance. It was during that time that he met his wife McKenzie, a third generation insurance agent. They started Shine Insurance in 2013 as a new venture for both of them to combine their passions and expertise. 

He continued on the education piece, and teaches people how to buy homes and how the commercial real estate market works. With risk and insurance we are playing defense. Jeremy notes that the goal is to not lose this money–so risk management is the defensive game. The best thing to do is ask questions, and then connect that commercial real estate investor with those who will walk them through the entire process. It is really about making sure their entire service team is in place, including:

  • Accountant
  • Lawyer
  • Property Management
  • Insurance Advisor
  • Title Company
  • Lender
  • Jeremy says also helps to inquire about the client’s due diligence–how much have they looked into the property, and where are some of the property’s risks.

    How did Jeremy get started? By learning about the commercial real estate business, and then getting started in a small way to build up his knowledge and his experience. This is how Jeremy built his network of clients who also helped with referrals. Keys points in Jeremy’s process are the 3 E’s: Education, Experience, and Entourage.

    When it comes to risk management, Jeremy breaks things down into four quadrants so he can explain what is important for clients to understand:

    1. Property–buildings, pools, sheds, and specific points about them
  • Relationships–reviewing deals, understanding the information, contracts
  • Externals–markets, taxes, politics, all the things we cannot control
  • Systems–you must have good systems in your business to avoid risk issues and this provides scalability
  • Contact Jeremy by email at [email protected]. Visit Jeremy at Shine Insurance. Stop by his LinkedIn profile to learn more. Check out Jeremy’s REI Clarity Podcast.

    Follow David at @daviddmorse on Instagram and Joe at @joe.quattrucci. Join David & Joe at Keller Williams Arizona Realty, where productive agents redefine their business. Reach out by DM, email at [email protected] or directly at 480-767-3000.

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    Real Talk with David MorseBy David Morse

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