Griffin Pritchard, public information specialist with the Alabama Board of Licensure for Professional Engineers and Land Surveyors, provides some tips on finding opportunities to tell your agency story in a new way to your audience. He discusses targeting your message to different audiences, leveraging branded merchandise, communicating via social media, and developing strategies for boards with a small staff or small budget.
Transcript: html (https://www.clearhq.org/page-1860575) or
PDF (http://clearweb.drivehq.com/podcast_transcripts 
/CLEAR_podcast_episode11_Marketing_Tips_ 
121118_transcript.pdf)

Griffin Pritchard, public information specialist with the Alabama Board of Licensure for Professional Engineers and Land Surveyors, provides some tips on finding opportunities to tell your agency story in a new way to your audience. He discusses targeting your message to different audiences, leveraging branded merchandise, communicating via social media, and developing strategies for boards with a small staff or small budget. Transcript: html (https://www.clearhq.org/page-1860575) or PDF (http://clearweb.drivehq.com/podcast_transcripts /CLEAR_podcast_episode11_Marketing_Tips_ 121118_transcript.pdf)

Episode 11: Finding Opportunities to Tell Your Agency Story – Marketing Tips

CLEAR’s podcast is a resource in the field of professional and occupational regulation to help stakeholders stay current on new developments and hear diverse opinions on a broad range of topics.

1) CLEAR is a place for novel, thoughtful, non-partisan debate, undertaken inclusively and respectfully. Those who contribute to the debate speak in their own capacity, and do not necessarily represent the view(s) of CLEAR. 
2) CLEAR provides a space in which contentious issues can be safely and respectfully discussed, grounded in a sound body of professional regulatory knowledge.
3) Acting in the public interest, regulations, and the views of regulators and the wider public, evolve over time. Discussions at CLEAR reflect this evolution of thinking, encompassing a wide variety of considered opinion.

Music clips: ”Someone Else” by Full Power Music, licensed through Adobe Stock

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CLEAR’s podcast is a resource in the field of professional and occupational regulation to help stakeholders stay current on new developments and hear diverse opinions on a broad range of topics. 1) CLEAR is a place for novel, thoughtful, non-partisan debate, undertaken inclusively and respectfully. Those who contribute to the debate speak in their own capacity, and do not necessarily represent the view(s) of CLEAR. 2) CLEAR provides a space in which contentious issues can be safely and respectfully discussed, grounded in a sound body of professional regulatory knowledge. 3) Acting in the public interest, regulations, and the views of regulators and the wider public, evolve over time. Discussions at CLEAR reflect this evolution of thinking, encompassing a wide variety of considered opinion. Music clips: ”Someone Else” by Full Power Music, licensed through Adobe Stock

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Episode 11: Finding Opportunities to Tell Your Agency Story – Marketing Tips

Episode 11: Finding Opportunities to Tell Your Agency Story – Marketing Tips

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