Marketing Corner

Episode 118: Black Mirror, But Make It SaaS: Subscriptions Gone Wild


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This episode is a full-blown rant, so if you like a rage listen, this one's for you.

Inspired by the episode “Common People” from Black Mirror, Jen and Casper dissect what is wrong (and what drives us NUTS) when it comes to SaaS pricing, including:

  • Why modern SaaS can feel more like extortion than service

  • How “upgrade or suffer” pricing kills trust and user experience

  • The flood of underused tools draining budgets in startups

  • Why usage-based pricing might be the reset SaaS needs

And yes, they compare Netflix bloat to enterprise software creep.

Is SaaS dead? No. But it’s bloated, messy, and overdue for a reckoning. Tune in to hear why the next big shift won’t come from the biggest players - and why that’s a good thing.

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Marketing CornerBy Jen Montague and Casper Rouchmann


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