Episode 119: Should Publisher Price Against Amazon?
This week on the pod, we answer a reader question. Anyone in the bookstore or publishing industries are very concerned about being undercut on price so the tendency is to price based on Amazon. Is this a good idea? How do we combat this race to the bottom? How can bookstores and publishers set a better baseline?
Episode 119: Should Publisher Price Against Amazon?
This week on the pod, we answer a reader question. Anyone in the bookstore or publishing industries are very concerned about being undercut on price so the tendency is to price based on Amazon. Is this a good idea? How do we combat this race to the bottom? How can bookstores and publishers set a better baseline?