What We Cover In This Episode:

• What the fitDEGREE announcement board is and how it serves your business [2:55]

• Why you should be treating your announcement board like you do a social feed [4:56]

• Ways you can use the announcement boards to promote things by speaking directly to current clients [6:53]

• How to drive awareness to events and series in advance using this tool [8:00]

• What you can do to encourage instructors and brand advocates within your studio to comment on your announcement board [11:13]

Quotes:

"Yes, we looked at Facebook and Instagram to get an idea of how it should look and feel so it doesn't look like a new concept to people, but It is our own custom-built social feed inside of your app for your clients to look at." Nick [3:18]

"This is something that you should be treating like you would your Instagram feed, your Facebook feed or any other social feed. It should be preplanned, premeditated, and pre-formatted, and your announcements will start to look more legit." [Megan, 5:17]

"I think one thing that's very important across-the-board, but to keep in mind for your announcement board, is your brand. You're not just taking a random picture on a Tuesday afternoon of the front of your gym, where there's 14 different cars of different colors parked out front, and the sunset looked pretty, but you've also got 6 people walking through the frame." [Megan, 9:03]

"Even if it's manufacturing it, get people to write comments on your announcement to spark engagement, and then on the admin side you can comment back as the instructor." [Nick, 12:05]

LINKS:

Loom

Vimeo

YouTube

Limitless Activity Centre

Episode 97: Industry Tea with Niki Riga

fitDEGREE's Business Portal

https://calendly.com/fitdegree/support

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