The Hard Truth About B2B eCommerce

Episode 143: Marc Vasquez, Global Technical Director of eCommerce at Ideal Clamp Products


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Marc Vasquez has a mix of a technical, business and sales background, which led to a perfect transition into B2B eCommerce. He know leads eCommerce at Ideal Clamp Products, a holding manufacturer of 7 brands with a global presence. We discuss the challenges of a B2B eCommerce for a mid market enterprise with multi-website requirements and multiple ERPs due to acquisitions. We discuss both the technical and cultural challenges of enabling B2B eCommerce for distributors but also direct selling as a manufacturer.

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The Hard Truth About B2B eCommerceBy Isaiah Bollinger

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