This week, Adam, Grant and Morley talk about brand loyalty - the psychology behind it, our personal brand loyalties (or lack thereof), and why we think people develop strong  attachments to brands. 

Support the show on Patreon: https://www.patreon.com/CLAMP 

What’s in our clamps this week:

Grant: 

• Anniversary Project
• The beard video! Donate to Grant's campaign here 

Morley: 

• In Cape Cod for sister's wedding
• Top Chef Canada scenery install
• First batch of Completo leather keychains

Adam: 

• Working on woodworking for kids #2
• Tried making car parts by plasti-dipping foam

Mentions:

• Arepas
• Nissan Micra
• Supercars Championship
• Holden
• "How French's ketchup took a bite out of Heniz" (CBC News)
• Into the Spotlight Podcast
• Avery Trufelman
• Malcolm Gladwell
• The Whitest Kids U'Know

Our Clampmendations for this week:

Morley: 

• Articles of Interest by 99% Invisible

Grant: 

• Viva la Dirt League (Epic NPC Man)

Adam: 

• Diresta Can Cozy

Thank you to our top patrons:
Leeroy from Big Rock Timberworks

Big thanks to TFTurning for the awesome theme music!

Where you can find us:

Adam - @makermackey on Youtube and Instagram and at

Support the Show.

Where to find us:

• Adam - @makermackey on Youtube and Instagram and at makermackey.com
• Grant - @thegrantalexander on Youtube and Instagram and at thegrantalexander.com
• Jessy - @jessyratfink on Instagram
• CLAMP - @clampcast on Instagram , on YouTube and at clampcast.com

Want to support CLAMP? Check out our Patreon!

Also, big thanks to TFTurning for the theme music.