The B2B Revenue Executive Experience

Episode 203: Working Out Your Outreach w/ Habit Formation w/ Liston Witherill


Listen Later

Like any good seller, you want to sharpen your outreach weapons. In search of more killer tactics, you read every book, listen to every podcast, attend every seminar, enroll in every course, and interpret every smoke signal out there — only to realize you could have spent that time actually prospecting.

Tactics can be great — but they’re useless if you haven’t built the right outreach muscles through execution.

My latest guest understands this better than most. Liston Witherill, Head of Growth at Gold Front, Chief of Sales Insights at Serve Don't Sell, host of the Modern Sales Podcast, and soon-to-be author, joins me to talk about the power habit formation can have on your outreach.

What we talked about:

  • The mindset you need for outreach
  • Why execution trumps tactics when it comes to outreach
  • How pattern matching makes outreach easier
  • Now that your outreach muscles are ready to compete against an oiled-up 1970s Schwarzenegger, are you ready to dive into how AI is revolutionizing content marketing or how to get the most out of your CRM? Check out the full list of episodes: The B2B Revenue Executive Experience.

    Subscribe to the podcast or write a review 
    • YouTube
    • Spotify
    • Apple Podcast
    • Stitcher
    • TuneIn

    Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare
    Check out our three most downloaded episodes:
    • Episode 189: 5 Things CRM Software Should Help You Do w/ Jeroen Corthout
    • Episode 299: How to Break the Used Car Salesperson Stereotype with Harry Spaight
    • Episode 301: From Tech Sales to Business Conversation with Eric Shaver

    Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

    The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
    ...more
    View all episodesView all episodes
    Download on the App Store

    The B2B Revenue Executive ExperienceBy Cory Cotten-Potter

    • 5
    • 5
    • 5
    • 5
    • 5

    5

    163 ratings


    More shows like The B2B Revenue Executive Experience

    View all
    The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch by Harry Stebbings

    The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

    532 Listeners

    30 Minutes to President's Club | No-Nonsense Sales by Armand Farrokh & Nick Cegelski

    30 Minutes to President's Club | No-Nonsense Sales

    391 Listeners

    Revenue Builders by Force Management

    Revenue Builders

    155 Listeners