I'm going to be honest with you, friends. I struggle to ask the "hard questions." And I'm not even talking about asking hostile, attacking questions that get juicy little audio bytes and do nothing to genuinely get to the core of an interviewee. I'm talking about asking questions that really open up the bottle on a person's powerful emotions - because that's where an interview gets good and where it gets a little scary to hold.

In this episode, I explore a tiny bit of my own history and why I still, to this day, struggle to ask the hard questions. And yet I'm committed - like I hope each and every one of you are - to learning how to create powerful and safe containers for safety and trust, strong enough even to ask really difficult questions that won't break the trust and safety that you've created with my interviewees.