We're kicking off the new season with guest Jesse Wilson, CEO of Tell the Winning Story. Jesse joins us to discuss strategies for helping trial lawyers around the country be better client advocates and storytellers in the courtroom, including: 

• Leveraging the concept of "The Mask" in a jury trial 
• How to employ the "Victim to Victor" framework
• Building foundational credibility in the courtroom

Listen today, and subscribe at podcast.belllawfirm.com.