What We Cover In This Episode:

• How Cherise defines client appreciation [1:24]
• The benefits of showing authenticity [2:43]
• How happy clients will equal long-term clients [3:25]
• A look at growth through referrals [3:39]
• How to use quarterly client check-in to show client appreciation [4:23]
• Using B2B partnerships to give your clients special discounts [5:06]
• The importance of giving a personal touch, shout-out, or gifts for special occasions or sympathies [5:53]
• Ideas for in-studio and community events to celebrate your current clients and prospective ones [6:58]
• A reminder that client appreciation is essential [9:30]

Quotes:

"Clients are the bread and butter of any good business, so every now and then we have to consider what we can do to give back to them." [Megan, 0:42]

"Our industry is so focused on relationship building and genuine conversations, so we want to make sure we are saying 'thank you' to our clients." [Cherise,1:52]

"The reality is client appreciation efforts directly correlate with retention, which is key in our industry." [Cherise, 2:23]

"When our clients are happy, we keep them long term." [Cherise, 3:30]

"I am a firm believer that retention and client appreciation starts on Day One." [Cherise, 4:23]

"Because we create such close relationships with our clients, it is crucial for gyms and studios to implement meaningful and consistent client appreciation efforts." [Cherise, 9:40]

LINKS:

[email protected]

https://www.facebook.com/groups/fitDEGREE

https://calendly.com/fitDEGREE

https://www.fitdegree.com/blog

https://www.youtube.com/channel/UChJ5rK6zWPXjbxtUQx3ys9Q