Why is failure such a dirty word?  What effect does this have on teams, and how can you change it?

* Fear of Failure is the antithesis to experimentation and innovation

* It is impossible to learn and grow without failure.  Big Failure.  Early and often.

* Fear of failure is cultural, and change starts at the leadership level.

* Reason and logic can’t change a culture of fear.  You’re going to have to show, measure, prove, and repeat…and as a badass leader, you’ll have to take uncommon accountability.