Nonprofit leaders must make their vision clear and get everyone—staff, board, and other stakeholders—aligned and motivated to work toward it together. For Wayne Ho, President and CEO of CPC (Chinese American Planning Council), this means communicating effectively with over 4,000 employees. In this episode of the Smart Communications Podcast, Wayne shares three essential rules that guide all of his internal communications.

Want to learn more about how Wayne encourages all 4,000 of his staff members to be effective brand ambassadors? Listen here.