The world has changed, and so has the central pillar undergirding its very foundation: Checkout aisle impulse-buy magazines. As the mindless potatoes who roll their way through those corridors have had what passes as their thought patterns irrevocably shredded by the psychically poisonous maelstrom of today's media environment, the baits and lures extended by these content-free wads of glossy pulp have had to evolve to catch the roving eye of this new breed of prey. Or maybe only old people buy them now, so they just focus on that demographic. It's one or the other.