Vertical integration. It sounds like a fancy business term, but in reality, it means keeping things in-house as much as possible to keep costs low. This week, Joe and Elly (and special guest Bernie!) take a few minutes talk about vertical integration, why we say Microcosm is vertically integrated, and how to decide if it's right for you.

Vertical integration. It sounds like a fancy business term, but in reality, it means keeping things in-house as much as possible to keep costs low. This week, Joe and Elly (and special guest Bernie!) take a few minutes talk about vertical integration, why we say Microcosm is vertically integrated, and how to decide if it's right for you.

Vertical integration. It sounds like a fancy business term, but in reality, it means keeping things in-house as much as possible to keep costs low. This week, Joe and Elly (and special guest Bernie!) take a few minutes talk about vertical integration, why we say Microcosm is vertically integrated, and how to decide if it's right for you.&nbsp;

Episode 284: What is Vertical Integration?

Joe Biel is the founder and CEO of Microcosm, a 25-year-old midlist publishing and distribution company that has sold millions of books. Elly Blue is the editorial and marketing director at Microcosm. Joe is also the author of A People’s Guide to Publishing, which distills what they’ve learned over the past 25 years in 416 pages. Together, they distill this knowledge for other publishers and people who simply want to understand the publishing industry. ************ Thank you for watching the People's Guide to Publishing vlogcast! Get the book: https://microcosmpublishing.com/catal... Get the workbook: https://microcosmpublishing.com/catal... More from Microcosm: http://microcosmpublishing.com More by Joe Biel: http://joebiel.net More by Elly Blue: http://takingthelane.com Subscribe to our monthly email newsletter: https://confirmsubscription.com/h/r/0... Find us on social media Facebook: http://facebook.com/microcosmpublishing Twitter: http://twitter.com/microcosmmm Instagram: http://instagram.com/microcosm_pub ************

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Joe Biel is the founder and CEO of Microcosm, a 25-year-old midlist publishing and distribution company that has sold millions of books. Elly Blue is the editorial and marketing director at Microcosm. Joe is also the author of A People’s Guide to Publishing, which distills what they’ve learned over the past 25 years in 416 pages. Together, they distill this knowledge for other publishers and people who simply want to understand the publishing industry. ************ Thank you for watching the People's Guide to Publishing vlogcast! Get the book: https://microcosmpublishing.com/catal... Get the workbook: https://microcosmpublishing.com/catal... More from Microcosm: http://microcosmpublishing.com More by Joe Biel: http://joebiel.net More by Elly Blue: http://takingthelane.com Subscribe to our monthly email newsletter: https://confirmsubscription.com/h/r/0... Find us on social media Facebook: http://facebook.com/microcosmpublishing Twitter: http://twitter.com/microcosmmm Instagram: http://instagram.com/microcosm_pub ************

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Episode 284: What is Vertical Integration?

Episode 284: What is Vertical Integration?

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