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Episode 32: Crafting Success at Horizon Resources with Jill Foust, Marketing Director
In this episode of On the Horizon, Levi Hall interviews Jill Foust, Marketing Director at Horizon Resources. They dive into Jill's journey, the impactful improvements in marketing strategies, and exciting plans for the future. Learn about the new website, the shift from print media to podcasts, the "We Deliver" campaign, and how Horizon is engaging the next generation through internship programs.
Takeaways:
A revamped website now highlights the cooperative's history and offerings.
Unified messaging strengthens brand identity across all platforms.
Transitioning to podcasts enables timely communication with members.
The "We Deliver" campaign successfully showcases services.
New internship programs aim to nurture local youth and future talent.
A streamlined donation request process is now available on the website.
Community partnerships are key to the cooperative's mission.
🎧 Chapters:
00:00 Introduction to Horizon Resources and Jill Foust
02:08 Jill Foust's Background and Role at Horizon
05:51 Website Revamp and Its Impact
09:40 Unified Marketing Message and Campaigns
11:57 Transition from Print to Podcast
16:58 Marketing Strategies for 2025
20:18 Internship Programs and Community Engagement
26:30 Donation Request Process and Community Support
28:26 Conclusion and Future Plans
🔗 Links Mentioned:
Horizon Resources website: https://horizonresources.coop
"We Deliver" campaign videos:    • Horizon Resources: Rooted in Service,... Â
Internship program details:
https://www.horizonresources.coop/car...
📢 Don’t Forget:
LIKE this video if you enjoyed it!
SUBSCRIBE for more episodes of On the Horizon!
#OnTheHorizonPodcast #HorizonResources #WeDeliver #CooperativeMarketing #InternshipProgram
View all episodes
By Horizon Resources Coop
5
99 ratings
In this episode of On the Horizon, Levi Hall interviews Jill Foust, Marketing Director at Horizon Resources. They dive into Jill's journey, the impactful improvements in marketing strategies, and exciting plans for the future. Learn about the new website, the shift from print media to podcasts, the "We Deliver" campaign, and how Horizon is engaging the next generation through internship programs.
Takeaways:
A revamped website now highlights the cooperative's history and offerings.
Unified messaging strengthens brand identity across all platforms.
Transitioning to podcasts enables timely communication with members.
The "We Deliver" campaign successfully showcases services.
New internship programs aim to nurture local youth and future talent.
A streamlined donation request process is now available on the website.
Community partnerships are key to the cooperative's mission.
🎧 Chapters:
00:00 Introduction to Horizon Resources and Jill Foust
02:08 Jill Foust's Background and Role at Horizon
05:51 Website Revamp and Its Impact
09:40 Unified Marketing Message and Campaigns
11:57 Transition from Print to Podcast
16:58 Marketing Strategies for 2025
20:18 Internship Programs and Community Engagement
26:30 Donation Request Process and Community Support
28:26 Conclusion and Future Plans
🔗 Links Mentioned:
Horizon Resources website: https://horizonresources.coop
"We Deliver" campaign videos:    • Horizon Resources: Rooted in Service,... Â
Internship program details:
https://www.horizonresources.coop/car...
📢 Don’t Forget:
LIKE this video if you enjoyed it!
SUBSCRIBE for more episodes of On the Horizon!
#OnTheHorizonPodcast #HorizonResources #WeDeliver #CooperativeMarketing #InternshipProgram
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