50 episodes already, that's crazy! This week's episode is all about why and how we started a podcast. It all started as an internal agency challenge in July 2019 and from there, things just continued to move forward. So much so that nearly a year later, here we are, already at 50 episodes.

So we decided to come together as a team and talk a little about how it all started and more importantly, how you can do the same thing. There's a lot to be said for just biting the bullet and trying something.

Internally I've started to refer to it as the Consistent Experimenter. As marketers or business owners, we need consistently experiment. Try new things, build out new ideas, launch things and see what works and what doesn't for our business.

Innovation has been a key factor in the success of our clients' marketing, and also in ours. We're often surprised what really resonates with people. It's not always what we thought it would be.

I hope you all stay safe.

Enjoy!

A huge thank you to Campaign Refinery for sponsoring this episode. Check out the amazing email marketing automation tool they've created.

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