In this episode, Kate and Rachel are joined by Ike Singh Kehal, CEO at Social27. Social27 is a virtual event platform for conferences and beyond, that provides various unique features to take the mission of an event to the next level. During the episode, Kehal discusses the importance of personalizing the event attendee experience, how sales teams can capitalize on patterns shown by an attendee's behavior at an event, three keys to combatting virtual event fatigue, and predictions about what is to come for the future of events. And hint: it involves more niche experiences that restaurants and hotels can help provide. This is an informative episode you do not want to miss!

Social27: https://www.social27.com/

Social27 on Instagram: https://www.instagram.com/social27/