Does your reader and message change over time? Can it be too narrow and specific? That’s the question we dive into this week.

I also talk about:

* the difference between an x, y, z statement and a book positioning statement

* why having too narrow of a message is problematic

* how broadening your message a little can bring you freedom from always writing about a difficult or traumatic event

Here are links to the books and resources I mentioned in the episode:

Jordan Raynor books - The Sacredness of Secular Work, Redeeming your time

Emily P Freeman books - The Next Right Thing, How to Walk into a Room

Coaching information

Episode 26

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