After its launch on 5 July 2023, Threads became the fastest growing app of all time, reaching 100 million users in its first few weeks. But nearly just as fast as it took off, Threads crashed and burned, losing over 88% of their users 3 weeks later.
Sound familiar?
We couldn't help but see some connections between the buzz around Threads and the buzz around Clubhouse (remember them??).
In this episode, we give some of our hot takes on Threads, which brings us to a larger conversation around:
- Product adoption and the pitfalls of launching too soon
- The importance of app stickiness and knowing your USP
- The challenge of being a disruptor while also trying to work within people's pre-existing understanding of "how things work".
And so much more! But mostly we just dunk on Threads for 20 min. Enjoy!