What does it really mean to be an artist today? In this eye-opening solo episode, let’s peel back the curtain on the often-unspoken systems of the art world. From art school degrees and gallery representation to grants, residencies, and direct-to-collector sales, I will offer an honest, reflective, and sometimes humorous look at the evolving ecosystem of how art is created, valued, and sold.

Key Takeaways:

• Photography is Art: Claiming your identity as an artist is the first step in seeing your work differently—and valuing it accordingly.
• Direct-to-Collector Sales Are the New Frontier: Artists no longer need to rely solely on galleries. Selling directly is now a viable, respected path.
• Understanding the Institution: The traditional art world—grants, residencies, commercial galleries, and biennials—still holds sway and comes with specific rules.
• Primary vs. Secondary Markets: Explains how art sales move from artist to collector (primary) and from collector to collector (secondary), and why it matters.
• Educational Pathways: A BFA may open doors in galleries, but success doesn't require formal education—especially as norms shift.
• Know Your “Why”: Are you in this for legacy, impact, income, or all three? Your goals determine which branch of the art world tree you climb.

Conclusion:

This episode is a deep dive into the broader art economy and your potential place within it. Whether you're just starting to monetize your photography or you're questioning your next move,  I encourage you to zoom out, explore the full landscape, and most importantly—ask yourself: What do I really want? Because understanding the system helps you play your game, your way.

If this episode sparks curiosity, don’t miss related episodes:

• Ep. 32 – Passion or Profit? You Decide
• Ep. 34 – Unlocking Your Success: Your Four Biggest Struggles
• Ep. 35 – Building Your Dream Photography Business
• Ep. 50 – Creating a Body of Work
• Ep. 51 – Top 10 Website Mistakes
• Ep. 52 – What It Takes to Make It

Visit afterdarkphotographypodcast.com for show notes, resources, and more ways to dive deeper.