Scott and Jinesh chat with John Stamper, founder and CEO of John Stamper Media. John recaps his journey to and through dental. He shares both his perspective and strategy around content marketing for companies looking to build meaningful relationships with their clients (both current and prospective).
2:00 Introducing John Stamper
4:09 From submarines to dental drills
18:44 John Stamper Media
22:03 Ideal Customer Profile
24:36 Creating brand with content
39:39 Advice for companies regarding content production
44:31 Short form vs long form
49:34 Importance of batch producing