The Great Fail

Episode 7: How Juicero Squeezed Itself Out


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Juicero’s $700 juicer took Silicon Valley by storm in 2016. The brainchild of Doug Evans, a raw food enthusiast, was one of the most sought after products, already boasting $120 million in funding. Kobe Bryant was one of its investors, Oprah promoted it on one of her lavish giveaways and it even won over healthy living fanatics like Gwyneth Paltrow and Dr. Oz. Find out how this high-flying juicer got squeezed out of the limelight only a year and a half after its unveiling on Episode 7 of The Great Fail.


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The Great FailBy Debra Chen

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