This week we talk about the role of personas, aliases, and characters in hip-hop. Some of the genre’s greatest figures like Kool Keith, RZA, MF DOOM, and others have released entire projects in character. What does it all mean? We cap it off with a chat with an MC who is quite a character himself, Thirstin Howl the 3rd. Thirst is an MCs MC, a sharp rhyme writer and spitter who also brings a lot of humor into his music. These days he is focusing more of his energy on visual content for his YouTube channel but also has a new album out with the legendary Sadat X.