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Cigar Aficionado magazine loves EP Carrillo cigars. And they should. The cigars are fantastic. The patriarch of the company is Ernesto Perez-Carrillo. He's third generation in the business after his (thankfully) failed attempt to become a jazz drummer in New York City as a much younger man. Today he leads the company as they develop new product, supervise the growth of a variety of tobaccos in Central America, train rollers, and market across the world. His son and daughter - both brilliant - are also in the business and he's grooming them to lead. This year they're on track to make four million cigars. We talk family business, hurricanes, the youth market, and much more. And you'll hear me geek out a bit because Mr Carrillo is a bit of a celebrity to me - so dang cool to get to talk to him.
Check out What Works - my book highlighting the top ten business lessons I learned from the first 200 episodes of the show.
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Cigar Aficionado magazine loves EP Carrillo cigars. And they should. The cigars are fantastic. The patriarch of the company is Ernesto Perez-Carrillo. He's third generation in the business after his (thankfully) failed attempt to become a jazz drummer in New York City as a much younger man. Today he leads the company as they develop new product, supervise the growth of a variety of tobaccos in Central America, train rollers, and market across the world. His son and daughter - both brilliant - are also in the business and he's grooming them to lead. This year they're on track to make four million cigars. We talk family business, hurricanes, the youth market, and much more. And you'll hear me geek out a bit because Mr Carrillo is a bit of a celebrity to me - so dang cool to get to talk to him.
Check out What Works - my book highlighting the top ten business lessons I learned from the first 200 episodes of the show.
Show Sponsors:
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