Erudite

By Conor Sunderland

Conversations with field leaders in health, wealth, love, & happiness.... more

· Business

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FAQs about Erudite:

How many episodes does Erudite have?

The podcast currently has 23 episodes available.

Erudite episodes:

May 02, 2024 Become an Elite Combat Athlete | Jack Krucial - The Combat Therapist - #23
Jack Krucial is a physiotherapist, athlete, and is an injury & high performance coach to combat athletes around the world.
Jack began as a professional soccer player in Australia, and recurring injuries plus a lack of trust in prescribed recovery protocols led to him searching for his own methods to rehabilitate injuries.
Jack is a licensed physiotherapist, and also a high performance and injury consultant to top athletes around the world.
Jack also coaches me & my business partner, as I train Brazilian Jiu Jitsu and have had some injuries in the last 2 years requiring some attention to recover from. It's been a transformational experience in helping my understanding of injuries, training, progression, and the importance of specificity in training for a sport. I highly recommend following Jack and
Get access to every episode 6 hours before YouTube by subscribing for free on Spotify - spoti.fi/3tr4Des or Apple Podcasts - apple.co/3NL5SvI
Jack's Links
Website: https://www.combattherapist.com/
Twitter: https://twitter.com/CombatTherapist
YouTube: https://www.youtube.com/@combattherapist/
My Links
- Spotify: https://open.spotify.com/show/5WPBMDrtKZllVjKfFT9F4i?si=b580e63aa165440d
- Newsletter: https://conorsunderland.com/newsletter/
- Twitter: https://twitter.com/conortrains
- Instagram: https://www.instagram.com/conorsunderland_/
Chapters
00:00 - Jack’s Background
06:20 - Combat Sports
10:36 - Entering the Injury Rehab Space
15:00 - Treating Injuries, Recovery and Training Principles
28:27 - Clients
31:00 - Balancing Strength, Aesthetic Goals and Skill Acquisition
43:16 - Emphasis on Mobility
49:06 - Training Elite Athletes
54:00 - Selection Bias: Genetically Elite Athletes vs Average Athletes
59:43 - Elite Performers Club
1:03:21 - Neck Training
1:09:00 - Where to Reach Jack
...more
1h 12min
April 23, 2024 Client Ascension, Software, & God | Andre Haykal - #22
Andre Haykal Jr. is a serial entrepreneur and creator. Based in Florida, Andre runs Client Ascension, a B2B consulting company, and ListKit, a B2B sales data platform.
I have known Andre for years, and highly rate him as a businessman, having been a client of his agency and working with him at his consulting business.
In this episode, expect to learn:
- What it's like to build a consulting business
- How Andre began in business
- Building a software company
Get access to every episode 6 hours before YouTube by subscribing for free on Spotify - spoti.fi/3tr4Des or Apple Podcasts - apple.co/3NL5SvI
Connor's Links
Client Ascension: https://www.clientascension.com/
ListKit:
Twitter: https://twitter.com/cfowlerdesign
LinkedIn: https://www.linkedin.com/in/cfowlerdesign/
My Links
- Spotify: https://open.spotify.com/show/5WPBMDrtKZllVjKfFT9F4i?si=b580e63aa165440d
- Twitter: https://twitter.com/conortrains
- Instagram: https://www.instagram.com/conorsunderland_/
- Work with my agency (For eCommerce brands above $150k/month): ⁠https://kensingtonmediahouse.com/⁠
Chapters:
0:00 - How Andre Started as an Entrepreneur
01:50 - Meeting Chris and Early Ventures
07:10 - Knowledge X’s Beginnings.
10:27 - Lead Gen and Knowledge X’s Growth
17:10 - The Vault
21:08 - Client Ascension
30:35 - Growth in 2022
35:35 - Organizing Events
48:13 - Grandpa Ray
51:31 - Influence of Family, Faith, and Christianity
57:12 - Andre’s Advice to His 19-Year-Old Self
1:01:10 - How to Reach Andre
...more
1h 4min
March 20, 2024 Personal Brands, Design, & Working With Celebrities | Connor Fowler - #21
Connor Fowler is a world-renowned brand designer, and has worked with the likes of Jordan Peterson, Chris Williamson, and Alex O'Connor to name a few.
In this episode, expect to learn:
- How Connor began in design
- How to rise up the chain to work with the biggest personal brands in the world
- How to create a brand identity
- What it's like to work with Jordan Peterson, Chris Williamson, & Alex O'Connor
- BONUS: Watch me try to convince Connor to take me on as a client!
Get access to every episode 6 hours before YouTube by subscribing for free on Spotify - spoti.fi/3tr4Des or Apple Podcasts - apple.co/3NL5SvI
Connor's Links
Website: https://www.connorfowler.com/
Twitter: https://twitter.com/cfowlerdesign
LinkedIn: https://www.linkedin.com/in/cfowlerdesign/
My Links
- Spotify: https://open.spotify.com/show/5WPBMDrtKZllVjKfFT9F4i?si=b580e63aa165440d
- Twitter: https://twitter.com/conortrains
- Instagram: https://www.instagram.com/conorsunderland_/
- Work with my agency (For eCommerce brands above $150k/month): ⁠https://kensingtonmediahouse.com/⁠
Chapters
00:00 - Connor’s Career Beginnings
07:10 - Moving up the Chain
12:20 - Balancing Creative Side and Business Side
17:12 - Early Process
21:35 - Brand Identity
26:40 - Progressive Journey
32:47 - Deep Dive into Creating a Brand Identity
43:12 - Most Standout Process for Connor
50:06 - 2024 Plans
...more
1h 1min
March 09, 2024 From NYC Firefighter to eCommerce Success | Johnny Hickey - #20
Johnny Hickey is the CMO of Perfect White Tee, a highly successful fashion brand. Formerly a firefighter in New York City, Johnny has moved into eCommerce with enormous success on multiple projects.
Since working together I've learned a lot from Johnny and his approach to growing and marketing businesses, so I hope that you enjoy the episode.
Expect to learn:
- How Johnny began in eCommerce
- Scaling from 7 figures to 8 figures in revenue
- How to forecast revenue effectively
- How to think about marketing in 2024
- Future plans for the brand and other projects
Get access to every episode 6 hours before YouTube by subscribing for free on Spotify - spoti.fi/3tr4Des or Apple Podcasts - apple.co/3NL5SvI
Johnny's Links
Perfect White Tee: https://perfectwhitetee.com/
Twitter: https://twitter.com/johnhickey1970
My Links
- Spotify: https://open.spotify.com/show/5WPBMDrtKZllVjKfFT9F4i?si=b580e63aa165440d
- Twitter: https://twitter.com/conortrains
- Instagram: https://www.instagram.com/conorsunderland_/
- Work with my agency (For eCommerce brands above $150k/month): ⁠https://kensingtonmediahouse.com/⁠
Chapters:
00:00 - How Johnny Got into Ecom
02:57 - Scaling through Facebook & Google ads
12:05 - The Lindy Effect
16:23 - Early Careers
21:12 - iOS14
28:03 - Keys to Scaling a Business
35:40 - Finding Opportunity and Growth
41:00 - Production
46:44 - “Don’t action fake.”
50:23 - Bad advice
54:27 - Plans for 2024
...more
59min
February 28, 2024 2x Agency Founder & eCom Group CMO at Age 26 | Olly Hudson - #19
Olly Hudson is the founder of Soar With Us & For You Advertising, as well as being the CMO of JAQ Group, one of the UK's fastest-growing eCommerce brand groups.
Olly is someone I highly vouch for, and I have learned a huge amount from being friends with him when it comes to growing eCommerce brands and growing my own business.
In this episode we discuss:
- Olly's beginnings in eCommerce
- Co-Founder vs Solo Founder Setup- Becoming CMO at one of the UK's fastest growing eCommerce groups
- Evolution in eCommerce and Olly's predictions for 2024- TikTok ads' effect on eCom growth
- Time management when working on multiple projects
Get access to every episode 6 hours before YouTube by subscribing for free on Spotify - spoti.fi/3tr4Des or Apple Podcasts - apple.co/3NL5SvI
Olly's Links
Soar With Us: https://jaqfulfilment.com/
For You Advertising: https://www.foryouadvertising.com/
JAQ Group: https://jaqfulfilment.com/
The Essence Vault: https://www.theessencevault.co.uk/
Twitter: https://twitter.com/oliverwhudson
LinkedIn: https://www.linkedin.com/in/olly-hudson/
My Links
- Spotify: https://open.spotify.com/show/5WPBMDrtKZllVjKfFT9F4i?si=b580e63aa165440d
- Twitter: https://twitter.com/conortrains
- Instagram: https://www.instagram.com/conorsunderland_/
- Work with my agency (For eCommerce brands above $150k/month): ⁠https://kensingtonmediahouse.com/⁠
Chapters
00:00 - Olly’s Brief Background
02:43 - 2021 Growth
08:40 - Solo Agency Founding vs Having a Co-Founder
12:43 - Growth Rate & Scaling a Business
20:21 - Evolution & Specialization in the Ecom Space
24:56 - 2024 for Ecom Brands
27:30 - Business Growth, Scaling, and Diversification
42:18 - Tiktok
45:21 - How Olly Manages Time for His Businesses
48:09 - Goals & Plans for 2024
...more
52min
February 22, 2024 Coaching, Software, & Marketing Philosophy | Daniel Fazio - #18
Daniel Fazio (a.k.a Cold Email Wizard) is one of the founders of Client Ascension.

I've known Daniel for over 3 years now and he is arguably the best marketer I know, as well as being an incredible operator. I would highly advise studying him, subscribing to his YouTube channel, and listening to his takes on business - it will improve your life tenfold. In this episode we discuss funnels, his YouTube channel, market trends in 2024, and principles of entrepreneurship.

I hope you enjoy it!
Expect to learn:
- How low ticket funnels work
- The effect of 'Zero Interest Rate Phenomena'
- Daniel's one singular marketing campaign since 2020
- Emotion management as an entrepreneur
00:00 - Low Ticket Funnels
05:37 - Zero Interest Rate Phenomena
16:03 - Launching a Software Company
27:20 - “You don’t scale because you’re scared…”
31:22 - “If you cannot buy customers, you do not have a business.”
39:00 - Congruence in Daniel’s Businesses
42:01 - Daniel’s 2024 Plans
Daniel's links:
- YouTube: https://www.youtube.com/channel/UCAZYWlcFd2zcmAwwIxhHjRA
- Twitter: https://twitter.com/blackhatwizardd
- Client Ascension: https://www.clientascension.com/optin-584687901677689197615
-
My links:
- Twitter: https://twitter.com/conortrains
- YouTube: https://www.youtube.com/channel/UCXBbg5gD64hxg5NbO8qV2Rw
- Instagram: https://www.instagram.com/conorsunderland_/
- Work with my agency (For eCommerce brands above $150k/month): https://kensingtonmediahouse.com/
...more
44min
February 14, 2024 Scaling a Fitness Business, Competing, & Dubai | Chenyang Zhao - #17
Chenyang Zhao is an entrepreneur, fitness coach, and creator based in Dubai.
Originally from New Zealand, Chenyang has grown her fitness business over the last 3 years and helped women from all over the world transform their bodies.
Expect to learn:
- How Chenyang began in fitness
- The dark side of competing in bodybuilding
- The reality of moving to Dubai
- Setting goals
Get access to every episode 6 hours before YouTube by subscribing for free on Spotify - spoti.fi/3tr4Des or Apple Podcasts - apple.co/3NL5SvI
Chenyang's links:
- Instagram: https://www.instagram.com/cz.fit/
- YouTube: https://youtube.com/@chenyangzhao?si=l7Oa2k5uigTCJdVd
- Coaching: https://teamaspirecoaching.com/
-
My links:
- Spotify: https://podcasters.spotify.com/pod/show/conor-sunderland
- Twitter: https://twitter.com/conortrains
- Instagram: https://www.instagram.com/conorsunderland_
- Work with my agency (For eCommerce brands above $100k/month): https://kensingtonmediahouse.com/
...more
52min
February 14, 2024 Health Fallacies, Sam Sulek, & Zyzz | Dr. Gary McGowan - #16
Gary McGowan is a medical doctor, fitness coach, and founder of Triage Method. Gary has been coaching clients and been active online for nearly a decade.
In this episode you can expect to learn:
- How Gary balances being a doctor, coach, and business owner
- How to protect yourself against health charlatans
- Sam Sulek's similarities to Zyzz
- If mouth breathing is really that bad for you
- How neck training can benefit you
Gary's Links
Triage Method: https://triagemethod.com/
Instagram: https://www.instagram.com/drgarymcgowan/
Twitter: https://twitter.com/drgarymcgowan
My Links
Get access to every episode 6 hours before YouTube by subscribing for free on Spotify - spoti.fi/3tr4Des or Apple Podcasts - apple.co/3NL5SvI
- Twitter: https://twitter.com/conortrains
- Instagram: https://www.instagram.com/conorsunderland_/
- Work with my agency (For eCommerce brands above $150k/month): ⁠https://kensingtonmediahouse.com/⁠
Chapters
00:00 - How Gary got into Fitness
05:27 - “There’s what works and there’s what you enjoy”
06:45 - Youtube
09:00 - Meeting Paddy Farrell and Starting Triage
11:10 - Content Creation, Online Space and Echo Chambers
20:49 - Reinstating Trust in Medicine & Doctors
27:51 - Getting into Medicine
33:33 - Health Fallacies and Misconceptions
46:55 - Mouth Breathing
51:15 - Neck Training
57:38 - Influences: Sam Sulek, Zyzz & Jeff Seid
1:05:45 - Gary’s Socials, Channels & Courses
...more
1h 8min
February 05, 2024 Coaching Businesses, Building, & Living in Miami | Cardinal Mason - #15
Mason Doerr is an entrepreneur and creator from Canada, now based in Miami.
In this episode we discuss the reality of building a coaching business, creating online, and living in Miami.
Maon's Links:
- Instagram: https://www.instagram.com/masonxdoerr/
- Twitter: https://twitter.com/CardinalMason
My Links
- Spotify: https://open.spotify.com/show/5WPBMDrtKZllVjKfFT9F4i?si=b580e63aa165440d
- Twitter: https://twitter.com/conortrains
- Instagram: https://www.instagram.com/conorsunderland_/
- Work with my agency (For eCommerce brands above $150k/month): ⁠https://kensingtonmediahouse.com/⁠
Get access to every episode 12 hours before YouTube by subscribing for free on Spotify - spoti.fi/3tr4Des or Apple Podcasts - apple.co/3NL5SvI
Chapters:
00:00 - Life In Miami
02:00 - How 2023 went for Mason
09:23 - Beyond Pent-up Demand
13:45 - Growing and Building Social Networks
17:08 - The Renaissance of the Webby funnel
19:52 - Conversion Rates on Webbies
22:08 - Leveraging Instagram
26:30 - Handling Business
30:30 - “Youtube is the daddy of them all!”
35:45 - The Future of Copy MBA
40:57 - Moving to Miami
47:15 - Travel Plans
54:30 - Mason’s advice to his 20-year-old self
...more
1h
January 31, 2024 Pro Rugby, eCommerce, & Me | Ian Madigan - #14
Ian Madigan is an Irish rugby legend, formerly playing at out-half for Leinster & Ireland. After an illustrious rugby career, winning international trophies and multiple European cups at club level with Leinster, Ian sat down with me to discuss his career, his business ventures, and his new foray into eCommerce. I hope you enjoy the episode!
In this episode we discuss:
- The highs & lows of playing top level rugby
- The economics of professional rugby
- Ireland's 2023 World Cup campaign
- Coaching offers
- Ian's business ventures, and how he began in eCommerce
Ian's Links
Dataships: https://dataships.io/
Instagram: https://www.instagram.com/ian.madigan/
Twitter: https://twitter.com/ian_madigan?lang=en
My Links
Get access to every episode 6 hours before YouTube by subscribing for free on Spotify - spoti.fi/3tr4Des or Apple Podcasts - apple.co/3NL5SvI
- Twitter: https://twitter.com/conortrains
- Instagram: https://www.instagram.com/conorsunderland_/
- Work with my agency (For eCommerce brands above $150k/month): ⁠https://kensingtonmediahouse.com/⁠
Chapters
00:00 - Ian’s Rugby Career Beginnings
03:12 - Rugby in South Dublin Schools
05:05 - The Current State of Irish Rugby Provinces
10:28 - Becoming a Professional Player
20:05 - Pressures in the Six Nations Championship
22:55 - Ian’s Best Moments
27:27 - Different Approaches and Game Plans
32:55 - Playing in France & England
35:40 - Evolution and Challenges in Professional Rugby
42:05 - Transition from Professional Player to Punditry
47:28 - Coaching Interests & Transitioning to the Business World
52:27 - Dataships Focusing on E-commerce
58:49 - Future Goals for Dataships
...more
1h 3min

FAQs about Erudite:

How many episodes does Erudite have?

The podcast currently has 23 episodes available.