Today's episode is to save you money and mistakes i've learned from having a website for the past 8 years later.

Talk about-

-What I do instead if I was starting over today

-why websites is a long term game

-Why my website is so important to me

- thousand of $$$ mistake I've made & what i've learned to do instead

Let's get into it...

I'm living in a capitalist economy where consumerism has been normalized from social media to every day life.

This episode was requested by the community on instagram via poll. I share reality of what im doing and not doing as things have changed.

Inside this episode:

- Mindset how gratitude has helped me stay in a better mindset

- The importance of filtering the negativity out of my life with simple daily practices

- changing my relationship with change

- adapting to economic changes in my own life

- and more.

I did want to announce starting today my episodes will be under 20 minutes. Let's jump into today's episode.

The next episode on ethical marketing is coming out tomorrow so make sure to follow the podcast.

✨Subscribe for more:  ⁠www.celestethestylist.com⁠

Follow me and see more behind the scene in real time of my business + life along the way on✨ instagram:

https://www.instagram.com/celestethestylist

✨This podcast is for educational purposes only and the entire contents are the property of celestethestylist. The host claims no responsibility to any person or entity for any liability, loss, or damage caused or alleged to be caused directly or indirectly as a result of the use, application, or interpretation of the information presented herein.✨

You answered the instagram poll and it was 50/50 so this is one of 2 episode topics you voted on.

I'm sharing as a business owner that needs to get new clients consistently every month as a bridal hairstylist. I also share from my own experience as a consumer mistakes I've been seeing this 2026.

In this episode we explore:

🌙The things repelling clients in your business and what to do instead

🌀 What to do to get clients consistently and what I would do if you are booked out currently.

💗Why allowing yourself to be seen in a way that feels aligned is more important than ever before

🌸  Real life examples of ways business accidentally are keeping their business slow

✨ How to create demand without ai or posting every day

💫 Why copying others is keeping you stuck

🤍 practical tips to implement in real time that doesn't require you to do more.

This episode comes from my own lessons as a bridal hairstylist new bookings from new clients every month is what keeps my business growing and thriving. So grab your favorite hot drink and lets get into the real talk.

✨Subscribe for more:  ⁠www.celestethestylist.com⁠

Follow me and see more behind the scene in real time of my business + life along the way:

https://www.instagram.com/celestethestylist

This podcast is for educational purposes only and the entire contents are the property of celestethestylist. The host claims no responsibility to any person or entity for any liability, loss, or damage caused or alleged to be caused directly or indirectly as a result of the use, application, or interpretation of the information presented herein.

Ethical marketing is something Ive strived for since the beginning as a marketing educator, podcaster and business owner. Ethical marketing starts for me with fairness and honesty.

In this video sharing:

- ethical business practices

- ways to start implementing it in your own business

- my personal value driven framework to start establishing it in your services and marketing /social media practices.

Ready to start marketing YOUR BUSINESS WITHOUT the stress POSTING EVERY DAY ON INSTAGRAM?

Listen to the episode if you need more support please reach out below.

CONNECT WITH CELESTE

Website: ⁠www.celestethestylist.com⁠

Instagram: @celestethestylist

Email: [email protected]

In a capitalist culture of make more, do more, be more... My worth has been tied to work most of my life. In 2022 my life shattered and it untied my worth from my work.

Over the last year in silence I've been going thru the transition to scale my business back.

IN THIS EPISODE YOU’LL LEARN:

•Being okay with being seen as a "failure" in others eyes

•The importance of following your own intuition / guidance

• Getting to the crossroads making the decision to step back rather than grow

•Choosing motherhood over work culture.

- NAVIGATING the in between being okay with feeling lost

- Anti capitalist approach to giving back to my community, clients and self by enjoying the slow season of life.

YOU ARE NOT ALONE AND SCALING BACK YOUR BUSINESS DOESN'T MEAN YOU FAILED.

Listen to the episode if you need more support please reach out below. Get ready to better understand instagram keywords.

CONNECT WITH CELESTE

Website: www.celestethestylist.com

Instagram: @celestethestylist

Don't rely on solely social media by nurturing and building relationships outside of posting on instagram, tiktok, facebook etc.

Today we cover:

- ways to nuture a relationship

- Ways to start building your email list

- automation to help you nurture the relationship without using AI

- a look into the email software I use and ways to start growing your email list thru your website

READY TO MARKET YOUR BUSINESS ETHICALLY WITHOUT POSTING EVERY DAY ON INSTAGRAM?

Listen to the episode if you need more support please reach out below

CONNECT WITH CELESTE

Website: www.celestethestylist.com

Instagram @celestethestylist

Book a 1-1 coaching call with Celeste

* Support this podcast by leaving a quick review and start making more sales without the need of social media.

You voted and chose the topic of client experience. Today sharing mistakes made during the inquiry and booking process using my own life experience of having to replace my roof. So many amazing lessons that we can implement in our own business because we are experts but our clients don't know what we know.

IN THIS EPISODE YOU’LL LEARN:

- Standing out from the rest

- pricing transparency

- The importance of consultation

- Being the face of your business but not being in it? the disconnect that led to lack of trust

READY TO MARKET YOUR SALON BUSINESS ETHICALLY WITHOUT POSTING EVERY DAY ON INSTAGRAM?

Listen to the episode if you need more support please reach out below

CONNECT WITH CELESTE

Website: www.celestethestylist.com

Instagram: @celestethestylist

Book a 1-1 coaching call with Celeste

Ready to start booking clients without having to post every day on instagram or social media? Then this episode is for you.

Get ready to say goodbye Hashtags# hello keywords with better understanding of how to do it with strategy.

IN THIS EPISODE YOU’LL LEARN:

•What Keywords actually looks like in your content as a hairstylist and business owner

• A sneak peak into the visibility framework I've used for the past few months

• Stop overthinking your content

•The mindset shift that you need so clients can self qualify and start getting new inquiries from clients that are not price shopping you.

READY TO MARKET YOUR SALON BUSINESS WITHOUT POSTING EVERY DAY ON INSTAGRAM?

Listen to the episode if you need more support please reach out below. Get ready to better understand instagram keywords.

CONNECT WITH CELESTE

Website: www.celestethestylist.com

Instagram: @celestethestylist

Email: [email protected]

It's nearly impossible to think of having a business and not thing you have to start marketing on social media. It's no secret that social media can help you business but what made me make the switch back in 2019..

This is the introduction podcast to my marketing without social media series. Yes! I will be sharing what tools im using and mindset reframes but before that I wanted to share:

-What social media addiction looked like for me

- the moment that changed everything

- the 60 day post everyday challenge that confirmed posting more on social aka instagram is not the answer

- a intro into my understanding of capitalism and anti capitalism (just my experience really diving deep into research)

Before you ignore this i've had 13 organic publications. They are not paid and not posting every day on social media /instagram.

I share what kind of results I got recently while on my 4 day vacation/road trip without posting on my bridal hairstyling instagram page.

Hope this real life experiences help you see we can do things differently and thank you for being part of the community.

I want to invite you if you are ready to do marketing without social media to my upcoming class.

My class on email marketing for hairstylists and beauty entrepreneurs will be on 2/23/26 via zoom. If you are ready to GROW your business online presence with email marketing click here

Living in the United States currently has been going thru many hard things collectively and also depending what state you are in. It's important we give each other empathy to the ones that want to speak up and those that don't.

I talked about the consequences to my business for sharing my beliefs and empathy in such a hard time more important than ever.

Next week will go back to marketing episodes but wanted to share this in case it may be helpful to one of you.

Hope is my word of 2026. Hope for a better world, hope for change, hope for a better today and tomorrow. Remember is okay to take a break and talk about that as well in this episode.

Amy Porterfield