<p><a href="https://twitter.com/thinkbluepr">Brandi Boatner</a>, the Social and Influencer Communications Lead global markets for <a href="https://www.ibm.com">IBM</a> addresses a number of communications ethics issues including:</p> <ul> <li><a href="#techlash">How can public relations professionals prepare for techlash?</a></li> <li><a href="#bias">What questions should PR pros ask to help avoid unconscious bias in campaigns and AI?</a></li> <li><a href="#influencer">How can social pros best run an ethical influencer campaign?</a></li> <li><a href="#z">Generational challenges with fake news</a></li> </ul>

Brandi Boatner, the Social and Influencer Communications Lead global markets for IBM addresses a number of communications ethics issues including: How can public relations professionals prepare for techlash? What questions should PR pros ask to help avoid unconscious bias in campaigns and AI? How can social pros best run an ethical influencer campaign? Generational challenges with fake news

<p><a href="https://twitter.com/thinkbluepr" rel="noopener noreferrer">Brandi Boatner</a>, the Social and Influencer Communications Lead global markets for <a href="https://www.ibm.com" rel="noopener noreferrer">IBM</a> addresses a number of communications ethics issues including:</p> <ul> <li><a href="#techlash" rel="noopener noreferrer">How can public relations professionals prepare for techlash?</a></li> <li><a href="#bias" rel="noopener noreferrer">What questions should PR pros ask to help avoid unconscious bias in campaigns and AI?</a></li> <li><a href="#influencer" rel="noopener noreferrer">How can social pros best run an ethical influencer campaign?</a></li> <li><a href="#z" rel="noopener noreferrer">Generational challenges with fake news</a></li> </ul>

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Ethics, Communications and Technology - Avoiding Techlash

Ethics, Communications and Technology - Avoiding Techlash