Etsy Success podcast

Etsy Success podcast episodes:

• 10.12.2022

  Search Tips: How to Optimize For Holiday Shoppers

  You’ve put a lot of hard work into creating and curating items for the holiday season. Now it’s time to make sure buyers find them! Learn about best practices for query matching, conversion, and customer service—three key factors in optimizing...

  
• 10.05.2022

  [Audio Article] Holiday Marketing Tips for Etsy Sellers

  The holidays are a great opportunity to appeal to seasonal shoppers. Help your shop shine throughout the coming months with these marketing tools and techniques. Resources and recommendations mentioned in this Audio Article:Tips for Creating Engaging Explore Videos Shoppers Will Love:...

  
• 10.05.2022

  [Audio Article] How to Ship Smoothly This Holiday Season

  Having a clear shipping strategy is essential to ensure the best experience possible for both buyers and sellers. Use this checklist to help get your shop in shape for fulfilling holiday orders with our favorite shipping tools and best practices. Resources...

  
• 09.28.2022

  [Audio Article] Help Build Buyer Loyalty This Holiday Season

  If buyers have a positive experience purchasing from your shop this holiday season, they're more likely to keep coming back long after the holiday season is over. Get tips for wowing shoppers with great customer service—and encouraging them to keep...

  
• 09.21.2022

  [Audio Article] Marketplace Insights: 2022 Holiday Trends

  No matter what you sell, our annual holiday trend report has you covered! Find out how to tap this season’s trends to reach more shoppers with these key insights based on industry forecasting and Etsy search data. Resources mentioned in this...

  
• 09.14.2022

  [Audio Article] Your September Shop Checklist and Holiday Calendar

  Each month, we highlight information on key shopping dates, upcoming seller events, and buyer trends. Listen to our guide for September to help prepare your shop for success. Resources and recommendations mentioned in this Audio Article:Etsy Updates: etsy.me/3BqNiDiSeller email list: etsy.me/3x90tqe2022...

  
• 08.29.2022

  2022 Holiday Trends and Shop Trend Critiques

  From magical forest themes to posh pearlcore looks, find out what trends are rising to the top for the busy shopping season. We’ll be doing things a little differently from our usual trend episodes this time around: Etsy Trend Expert...

  
• 08.24.2022

  Etsy U Instructors Share Their Top Holiday Tips

  This week, we tapped some experienced sellers to get their advice on how to prep for the busy shopping season ahead. Etsy U instructors are seasoned shop owners who work with the community to help other sellers find success on...

  
• 07.27.2022

  Shop Talk Special: Your Most Memorable Custom Orders, Part 2

  You all have done it again: You sent in so many beautiful stories about your unforgettable custom orders that we couldn’t wait any longer to share them with the world. On this week’s installment, hear about extra-special memorial gifts, connections...

  
• 07.13.2022

  Shop Talk Special: Your Most Memorable Custom Orders

  Heads up: This episode may make you laugh, cry, or both! You sent in your recordings about custom orders that made an impression on you, and we’re so glad you did. From strange coincidences and joyful celebrations to touching gestures...

  
• 06.29.2022

  [Audio Article] Create Listings That Convert

  Picture this: A buyer clicks on your listing, then proceeds to favorite it or, even better, buy it. The dream scenario, right? This is what it means for a listing to convert. This week, learn how to help motivate shoppers...

  
• 06.22.2022

  Etsy Search Tips: How to Optimize Your Listing Descriptions

  Listing descriptions have always been crucial for communicating important info about your products, but now those descriptions can also help get your items in front of even more potential customers. This week, two Etsy experts discuss what’s changing about how...

  
• 05.25.2022

  What to Know About Etsy’s Intellectual Property Reporting Program

  We know intellectual property rights and laws aren’t the easiest to understand. That’s why we invited Jay Huber from our Trust and Safety team to get the scoop on the new Etsy Reporting Portal. Jay breaks down how to use...

  
• 05.04.2022

  [Audio Article] The Essentials of Online Advertising

  When done right, paid advertising can be a highly effective way to reach a new audience for your products—and help drum up more sales for your growing business. In this week’s audio article, learn the basics of online advertising to...

  
• 04.20.2022

  Etsy Shop Critiques: Spring and Summer Trends Edition!

  In today’s episode we share what’s on the rise for spring and summer, but this time we’re doing something a little different: trend critiques! Etsy Trend Expert Dayna Isom Johnson and Community Education Manager Isabella Diaz offer ideas for exploring...

  
• 03.30.2022

  [Audio Article] How to Get 5-Star Reviews

  Our research shows that when potential customers see glowing reviews for an Etsy shop, it helps inspire confidence in their decision to purchase. Hear our top tips for leaving an impression that motivates buyers to select all five stars when...

  
• 03.16.2022

  Ideas for Growing Your Social Media Following

  This week we’re talking all things social media, whether you’re just starting out or looking to take your skills to the next level. Etsy Social Media Manager Evan Watkins shares tips on choosing the platform that’s right for you, creating...

  
• 02.16.2022

  [Audio Article] 7 Essential Types of Product Photos

  Shoppers want a clear understanding of what they’re buying before they make a purchase. Do your product photos show them everything they need to know? Mix and match these seven photo types so customers know exactly what to expect from...

  
• 01.12.2022

  Early 2022 Trends Insights with Two Etsy Experts

  Are checkerboard patterns still in? What’s the color of the year? What does “lagom'' mean and why should you care? Get the scoop on these questions and more in this conversation between Etsy Trend Expert Dayna Isom Johnson and Community...

  
• 12.22.2021

  Shop Talk Special: Your 2021 Wins, Part 2

  It’s time for round two! You shared so many great reasons for celebration that we couldn’t keep them to ourselves. In this installment, hear about heartwarming custom orders, perseverance after hardship, impressive leaps of faith, and more. Note: Descriptions of environmental...

  
• 12.08.2021

  Shop Talk Special: Your 2021 Wins

  Hear highlights from the year, as told by sellers! You sent us stories about the amazing things you accomplished in 2021, and we put them together in this special Shop Talk episode. Submit your own 2021 win by calling 917-947-9704 and...

  
• 11.01.2021

  Your Guide to Shipping This Holiday Season

  Our shipping experts have learned a lot over the past year, so this week we’re chatting with one of them to get the latest. This week, Etsy Vice President of Global Fulfillment Jake Hipps shares insights and advice on how...

  
• 10.25.2021

  [Audio Article] Build Buyer Loyalty This Holiday Season

  This time of year can bring more buyers to your shop than ever. Learn how to make a lasting impression on new customers to keep them coming back after the holidays are over. What did you think of this audio article?...

  
• 10.11.2021

  [Audio Article] Holiday Marketing Tips for Etsy Sellers

  You’ve got the goods that holiday shoppers want. The question is: Do they know it? Follow these tips to put that seasonal sparkle on your shop and make it easy for people to see why they should buy from you. What...

  
• 09.01.2021

  Insider’s Guide to Etsy Search: Conversion

  Welcome to part two of our series on Etsy Search! This week, Amy and Isabella take things to the next level, and discuss how to convert visits to orders. The two shop optimization specialists (and Etsy sellers!) offer tips on...

  
• 08.18.2021

  Insider’s Guide to Etsy Search: Keywords

  This week, we’re kicking off a series on Etsy Search with two experts, Amy Fierro and Isabella Diaz. Not only are Amy and Isabella shop optimization specialists at Etsy, they’ve also been selling on Etsy for years (twelve and eight,...

  
• 08.02.2021

  How to Use 2021 Holiday Trends in Your Shop

  It’s not always about developing a new product or changing your inventory. Sometimes you already sell something that fits a new trend! In addition to sharing what trends are on the rise for this holiday season, Etsy Trend Expert Dayna...

  
• 07.14.2021

  Shop Talk Special: How You Overcame Challenges in Your Business

  Etsy sellers are full of passion and commitment to their craft, but forging your own path doesn’t come without its challenges. In this special Shop Talk episode, Etsy shop owners share stories about the hurdles they faced and how they...

  
• 06.14.2021

  Pro Tips From Last Year’s Etsy Design Awards Winners

  Do you want a chance to win $20,000? Attention from the press? Bragging rights for winning an international award? Of course you do! And how might you get that chance? By entering one of your one-of-a-kind items for consideration in...

  
• 06.07.2021

  [Audio Article] Keywords 101: Everything You Need to Know

  In this special audiobook-style episode, listen along to learn about dos and don’ts when adding tags, and brainstorm new keywords with these proven techniques. What did you think of this audio article? Help us improve our future audio content by taking...

  
• 05.12.2021

  Etsy's Hottest Summer Trends

  What colors and patterns will be popular this season? Which styles from decades past will buyers search for? How can I bring these themes and motifs into my business? Learn the answers to these questions and many more from our...

  
• 04.28.2021

  Buyer Insights: How Customers Are Shopping in 2021

  Many people have changed their approach to online shopping over the past year, and Etsy buyers are no exception. That’s why we’re talking to an expert from our research team about what shoppers are doing differently now and what to...

  
• 04.07.2021

  How to Bring Buyers Back With Herma May

  You already impressed a new customer with your product, but how do you make sure that good impression lasts past the first sale? Sharon of soy candle shop Herma May joins us on today’s episode to share her top tips...

  
• 02.10.2021

  Your Questions on 2021 Trends, Answered

  Our trend expert responds to seller questions about what’s on the rise this year. With exclusive insights on everything from checkerboard print to Zoom-leisure looks, Dayna Isom Johnson shares data on the themes and motifs that have just begun to...

  
• 01.13.2021

  Shop Talk Special!

  In the Shop Talk segment of our show, we ask Etsy sellers to answer a question and then we play a selection of those answers for all of you. Whenever we ask for the story behind your shop name, we...

  
• 12.02.2020

  Meet the Maker: Vacilando Quilting

  In our second installment of Meet the Maker, we called up Laura Preston of textile shop Vacilando Quilting in San Marcos, Texas. The quiltress tells the story behind the business she launched while roaming the US in a travel trailer....

  
• 11.02.2020

  Meet the Maker: Lingua Nigra

  This week, we’re bringing you a special episode of the podcast that might just have you adding new items to your cart. We chat with jewelry maker Alicia Goodwin of Etsy shop Lingua Nigra about how she built a business...

  
• 10.21.2020

  New! The Latest Update on Holiday 2020 Trends

  From interesting insects to outdoor celebrations, find out which trends have been popping up this season. Our trend expert shares updates on how shoppers are gifting differently in 2020, plus find out what’s on the rise for New Year’s.

  
• 09.15.2020

  Introducing the Black-Owned Etsy Shops Team with Fresh Seed Glow

  Etsy seller Latoya Johnston of the Etsy shop Fresh Seed Glow shares her experience as a co-captain of the new Black-Owned Etsy Shops Team. Since launching the group with fellow shop owner Alicia Goodwin, Latoya has gained meaningful connections with...

  
• 08.11.2020

  An Early Look at Holiday 2020 Trends

  Etsy’s trend expert Dayna Isom Johnson talks about top holiday trends, from sunny citrus to DIY decor. Find out which motifs are on the rise, what gifts will be at the top of shoppers’ lists, and how people will look...

  
• 07.07.2020

  An Inside Look at Etsy Ads

  Get tips from an experienced seller and an Etsy expert on how to get the most out of your Etsy Ads campaign. First Etsy Product Manager Arjun Malhotra shares insights into how Etsy Ads works and how to build a...

  
• 06.17.2020

  How These Sellers Won Their Etsy Design Awards

  Get top tips from some of the 2019 winners and Etsy's trend expert on how to submit an entry that's sure to dazzle this year's judges. First we chat with Sian Zeng, whose magnetic dinosaur print wallpaper won last year’s...

  
• 05.19.2020

  Trends for At-Home Summer Activities and Celebrations with Dayna Isom Johnson

  From backyard movie theaters to drive-by birthday parties, our resident trend expert Dayna Isom Johnson shares how shoppers will be spending their days this summer. Find out the creative ways buyers are approaching their usual warm weather activities and what...

  
• 04.22.2020

  Small Items, Big Impact: How This Maker Runs a Sustainable Jewelry Shop

  To celebrate Earth Month, we talk with Devi Chand about how she transforms magazine pages and newspapers into beautiful beads for her jewelry shop, Papermelon. Devi left her office job with no safety net to pursue a creative career in...

  
• 02.11.2020

  A Look Ahead: 2020 Trends with Dayna Isom Johnson

  Our trend expert gives a sneak peek into what’s heating up across categories this year and shares her pro tips on how to get featured. Learn how to put these trends to work in your shop, plus get an in-depth...

  
• 10.23.2019

  Optimizing Your Social Channels to Reach Holiday Buyers

  Social Media Specialist Brigette Muller shares tips on how to attract shoppers through your social channels during the busy season. Find out how to put that holiday shine on your photos, captions, and hashtags, plus learn how often to post...

  
• 10.07.2019

  Buyer Insights: Inside the Mind of a Holiday Shopper

  How important is it to offer gift wrap? Is it helpful to update your listing tags for the holidays? Do shoppers care about thank-you notes? Get the answers to these questions and more from Senior Market Researcher Rosa Levitan. Rosa...

  
• 09.17.2019

  How to Help Buyers Find Your Items With Attributes

  Attributes are one of the most important factors in helping items appear in relevant searches. That’s why this week we’re chatting with Senior Taxonomy Manager Jenny Benevento about best practices on how to use them. Jenny shares her top tips...

  
• 08.16.2019

  Etsy’s Trend Expert Shares Styles to Watch for Holiday 2019

  Hear Dayna Isom Johnson in conversation with education specialist and Etsy shop owner Isabella Diaz about what holiday shoppers will be looking for this season. Learn about rising trends like woodland wonder and starry nights from Dayna, then get tips...

  
• 07.23.2019

  Studio Visit: Developing Products For Your Target Market With Automic Gold

  Our team paid a visit to the workspace of Etsy shop Automic Gold to get a behind-the-scenes look at their fine jewelry brand. Co-founders Al and Kiera discuss their mission to make jewelry that’s accessible and inclusive for people of...