You’ve put a lot of hard work into creating and curating items for the holiday season. Now it’s time to make sure buyers find them! Learn about best practices for query matching, conversion, and customer service—three key factors in optimizing for holiday shoppers. Then hear our critiques segment, where we offer feedback and tips for specific listings submitted by sellers in the Forums.

Listings critiqued in this episode:

• Green tea bergamot handmade soap: etsy.me/3yeTQTL
• Floral earrings: etsy.me/3Evso8j
• Blue and yellow clip on arch earrings: etsy.me/3SAP9LZ
• DIY capybara crochet kit: etsy.me/3fEBEwm

Resources mentioned in this episode:

• 7 Essential Types of Product Photos: etsy.me/3Cm4UAE
• Ultimate Guide to Product Photography: etsy.me/3SDkm0A
• 2022 Holiday Marketplace Insights trend report: etsy.me/3RNmlzg