Strategy is not an option, it's a requirement of your mission. Every purpose-driven organization needs a strategic plan to guide its activity and communication.

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Mission-Driven design aligns design and communications with and organization's purpose and mission. Purpose, values, and character support a culture of communications that nurtures trust. Are you ready to Raise Your Voice?

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Many organizations want to raise their voice before they understand how best to communicate with their audience. How will you find clarity? Do less marketing. Build more relationships.

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Your organization is not a brand, it is the voice of your cause. Any organization that acts and speaks on behalf of a worthy cause, becomes the voice of that cause.

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Every nonprofit has two goals: create sustainable impact through its mission; and raise awareness, funds, and resources to advance its mission. Inspiration starts at the top — with the board and executive leadership.

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Who are your nonprofit's biggest ambassadors, advocates, and biggest fans? Insights from the nonprofit marketing and branding book Raise Your Voice: A Cause Manifesto answers those questions. Available exclusively at http://bit.ly/Buy_RYV.

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Seeking Clarity from Raise Your Voice: A Cause Manifesto by Brian Sooy. Every day, purpose-driven organizations are trying to communicate better. Is yours one of them? Are you searching for clarity to connect your mission with your audience?

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An audio abstract from the preface of Raise Your Voice: A Cause Manifesto by Brian Sooy.

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You need to position your organization as the voice of the cause, within a crowded and noisy marketplace. The path to clarity begins with awareness of where your cause is positioned in the mind of your audience, and what motivates them to support it.

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Four dimensions of communication and culture, 12 timeless resolutions of leadership for mission-driven leaders. These principles will help you align how your organization communicates its values through its purpose, character, culture, and voice.

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  you apply the 12 principles of the Cause Manifesto from Aespire.com.
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