Social media is here to stay and even B2B businesses find that they need a presence on at least one or two of them to continue to grow. Here’s what we’ve learned about navigating this online terrain.

Sam Riegsecker steps out from his behind-the-scenes role as Marketing Manager for Double A Solutions to join us behind the mic. Sam has been doing marketing since long before he received his degree for it, both for Double A and his company.

This month on Everyday Business Solutions we talked about navigating social media marketing as a B2B business. Some may disagree, but it seems that social media is here to stay and it’s almost a requirement to be on at least one or two.

Read the blog post/Access the transcript: https://bit.ly/3qcVgta

Learn more about the podcast: https://bit.ly/3tVP8Fl

Questions and guest inquiries can be sent to [email protected]. 

More and more employers are considering remote and hybrid environments, so I sat down with Hanna Capell from Amazon Web Services to talk about what it’s like working remotely and how she manages her work-life balance.

Hanna Capell graduated from college in December of 2020 and jumped straight into a position as an Associate Account Executive at Amazon Web Services (AWS) based out Seattle Washington. The catch? She would have to work remotely from the start and the temporary arrangement is quickly dragging into a full year of her employment.

However, working remotely hasn’t been a negative experience for her. In fact, she’s enjoyed the experience a lot, preferring it to being in-office, and she’s not the only one. Many employees across the globe have found remote work to be a more desirable alternative to returning to their offices. In my conversation with Hanna we broke down her experiences so far and some things employers should consider moving forward.

Read More: https://bit.ly/3njVPRq

Podcast website: https://bit.ly/3tVP8Fl

Questions or interested in joining the show? Email us at [email protected].

Giving back as a business doesn’t have to be complicated or difficult. There are some smaller, but great ways to engage employees and help your community.

Michelle Kravetsky is the Development Director at the Northwest Ohio Ronald McDonald House. She has over 30 years of experience in market research, fundraising, education, and administration.

Her connection to the community and belief in the mission of the Ronald McDonald Hosue Charities has given her great passion for her job, and it shows! Michelle lights up the room and is able to easily connect to its occupants within moments. One cannot help but be riled to action when in her presence.

Read more about this Episode: https://bit.ly/3AWdYIT

Podcast website: https://bit.ly/3tVP8Fl

Interested in being a guest or have questions? Email us [email protected]. 

Unhappy customers can be a difficult hurdle for any business, but we’ve put together a few tips to help you handle them.

AJ Underwood is the sales manager for Double A Solutions. He joined our team two years ago from the airline industry and despite the big leap, has done an amazing job of adapting. In fact, we have grown tremendously over the last two years as we learn better ways to connect to our customers.

Read More about this Episode: https://bit.ly/3ktvaQO

Podcast website: https://bit.ly/3tVP8Fl

Questions or think you would make a good guest? Email us at [email protected].

Finding good applicants is hard and there is no easy answer, but we sat down and talked to Jeff Schaaf from the Toledo Chamber of Commerce about how our area is working hard to bring talented individuals into the area. 

As Director of Talent Strategy at the Toledo Regional Chamber of Commerce, Jeff Schaaf’s primary responsibilities involve developing and managing programs and tools, such as Summer in the City and ToledoRegion.com, that can be leveraged by Chamber members to attract diverse, talented people to the Toledo Region.

The Toledo Regional Chamber of Commerce, serving a membership of over 2,300 businesses, fosters economic growth and prosperity in the Toledo Region by advocating for a thriving business environment, leading the charge to attract and retain talent in the region, and connecting business with resources and opportunities for growth. Our member businesses range in size from small, one-person, operations to large corporations employing thousands.

Read More: https://bit.ly/2XqlfCq 

Podcast Landing Page: https://bit.ly/3tVP8Fl

Questions or think you would be a good guest for the episode? Email our team at [email protected].

This is a real breakdown of tech trends, brought to you with the help of Cara Turano, and without the push to be the biggest tech-savvy small business out there. Sometimes it pays to be on-trend and sometimes it doesn’t. Here’s what you should consider before making the leap.

Cara Turano, the Chief Operating Officer of the Technology Association of Oregon, has been in private sector technology for 15 years. She’s worked with a variety of businesses to build custom solutions and has been working in technology associations specifically for almost 6 years.

Cara joins us to break down some of the biggest tech trends she’s seeing in small businesses right now. She goes through the pros and cons of each trend with a realistic view of budgets, time, and ease of adoption.

Read More: https://bit.ly/3wRR3wb 

Podcast Website: https://bit.ly/3tVP8Fl 

Questions or think you could be a good guest for the show? Email us at [email protected].

As the Toledo Community gets back out and socializes after an especially long year, there is much to look forward to. There’s a classic summer staple like the Marathon LPGA Classic, but there’s also the Solheim Cup. It’s bound to be a summer to remember.

Judd Silverman is the Executive Director of the Marathon LPGA Classic, a summer golf staple to the Toledo Ohio Area community. He has a strong history of working in the golf industry and in leading the Marathon Classic in particular.

Judd has worked with an abundance of people to make the tournament possible each year. 2021 marks a remarkable accomplishment for Toledo in particular as we will be hosting the Solheim Cup, a large tournament held every other year between American and European teams. Much like the Olympics, cities must bid years in advance for the chance to host, and this year Toledo holds the honor.

Blog Post and Transcription: https://bit.ly/35kPxr2

Podcast website: https://bit.ly/3tVP8Fl

Do you have questions or are you interested in joining as a guest? Email us at [email protected].

Welcome to our new monthly schedule of the Everyday Solutions Podcast!

*This episode was recorded prior to the CDC's May 2021 recommendations concerning vaccinated persons. Advice and information provided is centered around the SARS-CoV-2 testing of LabDX and of the personal recommendations of its CEO based on business trends occurring in relation to health and safety measures relating to the virus.*

With the rush back to in-person work and events, safety is still a large concern regarding the virus that has plagued us for over a year. Business owners and leaders have a responsibility to provide a safe and clean environment, no matter what kind of business they run. We sat down with the CEO of LabDX to talk about they can do just that.

Humberto Buniotto is the CEO of LabDX, a technology-driven laboratory currently specializing in SARS-CoV-2 (COVID-19) testing. Humberto got started in software development originally before eventually working his way over to the position he’s in now.

We brought Humberto on to clarify questions regarding the reliability of COVID testing, the difference between methods and types, as well as when testing is appropriate. Currently, the company specializes in testing and providing safe solutions for companies.

Episode Blog Post: https://bit.ly/3hDs0sG

Podcast website: https://bit.ly/3tVP8Fl

Questions or interested in joining us as a guest? Email us at [email protected]!

Everyday Business Solutions is a collection of great professionals that you may not have had the privilege of listening to yet and a set of topics picked to help you build and excel in your career. Since there’s no right answer to success, we’re building a tool kit filled with knowledge and expertise.

Our podcast will be taking a different approach starting the month of May 2021. We will be adjusting the frequency of episode releases from once a week to once a month in order to strengthen our relationship with both our guests and our listeners. Episodes will go live early on the third Tuesday of every month.

With this change comes the chance for you to ask questions of our guests and provide more input in the types of episodes we put out. We’ll also be releasing preview clips in advance and offering more resources around each month’s topic. Our episodes will go from being around 30 minutes long to be around an hour.

Podcast website: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

If you have any questions or think you would be a great guest for our show, email us at [email protected].

Finances can be a touchy subject and easy to hide from, but if you do the work to tackle them upfront you can strip away the intimidation factor and set your business up for success.

Jill Badger is the Interim Director of the Toledo Area Small Business Development Center. The Small Business Association is a national organization, free for any small business to utilize as a resource without having to become a member.

The Toledo Area section has been a part of the Toledo Chamber of Commerce since its founding, contributing to an expansion of resources and knowledge available without small businesses being required to join the Chamber itself.

Jill has been working with the Chamber and Center for almost 7 years and stepped into the Director position back in September, though she has long had an active hand in managing the center. Jill herself specializes in financial advising and utilizes a diverse team and network to bring her clients the best advice possible.

Podcast website: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Have questions about the content or interested in joining us as a guest on the show? Email us at [email protected].