Everything Coworking

On this episode, I nerd out with my favorite Google Product Expert Amy Toman, as we dissect the fine print of Google listings and the importance of accurate information - both for #coworking spaces and small businesses alike.

This episode dives into real-world SEO strategies, the challenges of business listings, and the power of authentic visuals in the digital arena.

Episode Highlights:

- The interplay between local rankings and business hours.

- The intricacies of listing multiple businesses at a single location.

- The significance of human-centered visuals in online business profiles.

Resources Mentioned in this Episode:

Amy's LinkedIn profile

Digital Law Marketing website

Everything Coworking Featured Resources:

Register for our upcoming FREE masterclass: Funding a Coworking Space in 2024

Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

Coworking Startup School

Community Manager University

The Everything Coworking Academy

Follow Us on YouTube

What's on the horizon for 2024? We don't have a crystal ball, but we do get pretty deep exposure to what's going on in the industry through the work we do with operators all year long. So, we think we have some pretty good insights into 2024!

What does Gio do all year? Gio is a commercial office leasing broker focusing exclusively on coworking/flex deals for operators and landlords. He has the largest coworking industry network of anyone I know (besides me) and therefore really has his pulse on how markets are performing, deals getting done, and industry innovation.

What does Jamie do all day besides keeping up with two podcasts a week? She manages the Coworking Startup School, and Community Manager University, and works with asset owners on the feasibility of adding flex to their own portfolio.

Resources Mentioned in this Episode:

Register for our upcoming FREE masterclass: Funding a Coworking Space in 2024

Everything Coworking Featured Resources:

Register for our upcoming FREE masterclass: Funding a Coworking Space in 2024

Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

Coworking Startup School

Community Manager University

The Everything Coworking Academy

Follow Us on YouTube

Resources Mentioned in this Episode:

Register for our upcoming class: Funding a Coworking Space in 2024

Everything Coworking Featured Resources:

Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

Coworking Startup School

Community Manager University

The Everything Coworking Academy

Follow Us on YouTube

In this episode, I walk through 10 criteria that should be considered by a buyer of a coworking space....and by an operator that wants to build to sell...or that want to run a profitable coworking space that cash flows for their financial benefit.

Everything Coworking Featured Resources:

Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

Coworking Startup School

Community Manager University

The Everything Coworking Academy

Follow Us on YouTube

Everything Coworking Featured Resources:

Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

Coworking Startup School - Phase I: Validate

Community Manager University

The Everything Coworking Academy

Follow Us on YouTube

Everything Coworking Featured Resources:

The Flex Academy Coworking Bootcamp - Unlock the full potential of Your Coworking Space With Proven Insights from Industry Experts in This Exclusive Video Series.

This episode on YouTube

Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

Coworking Startup School

Community Manager University

The Everything Coworking Academy

Follow Us on YouTube

Every coworking space has (hopefully great) coffee, but most spaces don't have a coffee business in their coworking space. This concept is becoming more popular as coworking spaces focus more on hospitality and integrating a food and beverage offering.

Jace is a Coworking Startup School™ alumnus so I got to be a part of his coworking journey and in this conversation, we get into the details and go behind-the-scenes on his coworking + coffee shop business model.

Resources Mentioned in this Episode:

• Jace's LinkedIn profile
• Common Good Co. website

Everything Coworking Featured Resources:

• Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space
• Coworking Startup School - Phase I: Validate
• Community Manager University
• The Everything Coworking Academy
• Follow Us on YouTube

We originally aired this episode in 2022…and it has more relevance today than ever.

Pre-pandemic, we tried to avoid 10-day passes and custom plans. We wanted full-time memberships and operational simplicity. Well…today's coworking space user has changed our tune.

In this episode, we talk about:

• Looking at the 10 day pass as a "healthy" option for end users that needs to be sold in volume

• Designing access packages for teams - how to give them the access they need and getting the recurring revenue and predictability that your business needs.

• Testing meeting room access plans that build loyalty and recurring revenue

• Leveraging meeting room demand

Everything Coworking Featured Resources:

• Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

• Coworking Startup School - Phase I: Validate

• Community Manager University

• The Everything Coworking Academy

• Follow Us on YouTube

Scott Tillitt has a strong "why" around coworking. A PR/Communication Consultant by day, he also ran a not-for-profit supporting Localism and sees coworking as the intersection of community engagement, economic development, and supporting local. As a matter of fact, he's not very worried about his coffee game because the mile-long main street Beahive is located on has no fewer than six local coffee shops.

Scott is a true coworking OG - he opened his first location in 2009 in Beacon, NY, a little over an hour out of NYC by train. Over the years he was a pioneer in experimenting with multiple locations and creative partnership agreements.

He shared his coworking journey, lessons learned in his fourteen years in business, and he also gave us a little BTS on his Coworking Ambassador program. Scott runs his primary location, but his second and third locations are staffed by responsible members, a very part-time Community Activator, and some Coworking Community Ambassadors.

If you're trying to figure out how to manage staffing in smaller locations, you'll get some good nuggets and perspective from Scott.

Resources Mentioned in this Episode:

The Everything Coworking Academy

Scott's LinkedIn profile

Beahive website

Everything Coworking Featured Resources:

Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

Coworking Startup School - Phase I: Validate

Community Manager University

The Everything Coworking Academy

Follow Us on YouTube

Neighbourgood is about great places to live, stay, work, connect, and experience. They've created a dense ecosystem of neighbourhood hotels, apartments, and workspaces that connect communities across Cape Town...and their mission is to do this around the world.

Murray was one of our very first Coworking Startup School™ students and he's taking coworking and community to the next level! He shares the Neighbourgood story to date and their vision for the future.

Resources Mentioned in this Episode:

Murray's LinkedIn profile

Neighbourgood website

Everything Coworking Featured Resources:

Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

Coworking Startup School - Phase I: Validate

Community Manager University

The Everything Coworking Academy

Follow Us on YouTube