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In this episode, Mike and I Discuss:
- Global coworking space revenue vs. March 2020
- Global meeting room revenue vs. March 2020
- Creative approaches operators are taking to replace meeting room revenue
- Technology operators are using to create super simple and safe meeting room reservations
- High tech and low-tech ways to signal safety to members as they come back to the space
For the full show notes Click Here
In this episode, Craig and I Discuss:
- The 2019 GWA Industry Benchmark Survey
- Overview of respondents and how that might impact the data (size, years in business)
- The value of benchmarking data for operators trying to get a sense of how to model out a coworking pro forma
- How might our view of this data be impacted by COVID-19?
- How might product mixes shift going forward vs. what we see in the survey results?
- Membership tenure by product type (coworking, dedicated desk, office)
- What the data says about marketing tactics and the relative effectiveness
For the full show notes Click Here
We are living through some character-building times. Some of you have experienced great loss and devastation this year living through COVID-19 and the senseless loss of black lives.
We are all processing 2020 in our personal lives. As business owners, we are often in leadership positions because of our visibility and role in content creation and dissemination. We shape communities, cultures and content. Like it or not, members in our community are watching us and some are following us.
This is a time of great reflection on our role as leaders.
Link to show notes here.
Enerspace Palo Alto is closing on May 31 (unrelated to COVID-19).
What a milestone.
But you should know I'm one of those crazy people that craves change and big problems to solve.
I also look forward to more focus on serving YOU.
In this episode, I share 10 lessons that I've learned over the last 8 years as a coworking space owner.
Link to show notes here.
I am a Donald Miller junkie. He is the author of the Storybrand framework which I would describe as "life changing." One of my Coworking Startup School students named her dog after him. No joke.
Donald Miller talks about "Internal and External" problems. He argues that our businesses might be designed to solve "external" problems (i.e, I need an office), but we humans hit the "buy button" to solve internal problems (i.e., I feel more professional when I have an office to go to.).
I want to challenge you to not forget about the internal problems we solve when you're talking to potential customers. It's easy to get caught up in the challenges of de-densification and health and safety protocols. But the humans have needs beyond avoiding germs. That's what they're showing up to solve.
Link to show notes here.
By this time, you've probably watched your share of webinars about the impact of COVID-19 on commercial real estate. They are generally helpful but likely a bit high-level and still leave you wondering...but what do I actually need to DO?
Mara Hauser has a unique super-power. She owns a commercial interiors design firm and is CEO of 25N Coworking with locations around the U.S.
This combination of expertise and her no-nonsense style created her "Back to Business" guide for coworking spaces.
For the full show notes click here.
Are you thinking about starting a coworking space or managing through this crazy season and wondering if you should continue with your expansion plans?
In this episode, I go through a SWOT Analysis of the coworking industry. I review the "internal" strengths and weaknesses and the external opportunities and threats based on a wide range of inputs from industry players.
My conclusion? Have a listen!
Link to show notes here.
Charlie Morris is the Practice Leader for Flexible Office Solutions team at Avison Young. We talk about:
- Avison Young's approach to serving their constituencies with flexible office solutions.
- What the transition period will look like for both flexible office users and operators?
- What the "new normal" look like for both flexible office users and operators.
- The success factors for operators surviving the COVID-19 global pandemic.
- Activating closer relationships between operators and asset owners.
For the full show notes Click Here
Navigating the SBA loan application process for a coworking space can be challenging. Amanda Lewan, co-founder of Bamboo Detroit and Hasan Mirjan, founder of SpherePad and then SphereMail, share tips for success based on their own experience.
For the full show notes click here
Interested in learning more about taking your community digital (and monetizing it?)
- Jessica shares Groundswell’s experience pivoting to an online, digital membership the second her doors closed. The digital membership levels mirrored her physical membership tiers, but added unique value to her members beyond the one-size-fits-all Zoom webinars model.
- How Jess knew where to start and how to act quickly to make a transition from physical to virtual.
- Why this is the perfect time to craft and test a digital membership
- How digital memberships can help you to serve more entrepreneurs without expanding your physical space.
- Why scaling doesn’t HAVE to look like additional physical locations.
Grab our resources at coworkinggoesdigital.com!
For the full show notes click here
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