Episode 50 of the "Everything Except The Law" podcast has arrived! This time we're speaking with Annette Choti, the Owner of Law Quill, and Steve Fretzin, the President of FRETZIN, Inc.
This episode was recorded in front of a live virtual audience at Answering Legal's Law Firm Summer Reboot Camp.
In this episode, Annette, Steve and podcast host Nick Werker discuss what lawyers tend to get wrong when it comes to business development, the best place for attorneys to begin with their digital marketing efforts, AI’s future impact on the legal marketing world and much more!
About our guests:
Annette Choti is an attorney of 20 years, and the President & Owner of Law Quill, a legal digital marketing agency focused on law firms. Law Quill is a full-service digital marketing for attorneys, and provides websites, SEO-optimized content, SEO audits, social media marketing, branding, and pay per click advertising.
Annette hosts the podcast Legal Marketing Lounge. Annette used to do theatre and professional comedy, which is not so different from the legal field if we are all being honest. Annette can be found on LinkedIn or at [email protected]
Learn more about Law Quill here: https://lawquill.com/
Learn more about Annette's book "Click Magnet" here: https://ow.ly/XEpJ50PpkWK
Steve Fretzin coaches and trains lawyers the most modern-day business development skills, providing precise tips, fresh ideas and actionable tasks that drive tangible results.
The host of the BE THAT LAWYER podcast, Steve has been featured in the Chicago Tribune, Crain’s and Entrepreneur.com and has appeared on NBC News and WGN Radio. He has written three books on legal business development, is a regular contributor to the Chicago Daily Law Bulletin and has published articles in Attorney at Law magazine, the National Law Review, the American Bar Association and the Illinois State Bar Association.
Learn more about FRETZIN, Inc. here: https://www.fretzin.com/
Learn more about Steve's book "Legal Business Development Isn't Rocket Science" here: https://ow.ly/fLjB50PpkQ9
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11 Best Legal Softwares: http://ow.ly/djSP30rNBnZ
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