Everything Speaks

Everything Speaks

By Double ForteBusiness
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Everything Speaks episodes

  • The End of the Golden Age of Social Media, with Lee Caraher

    Lee's the host of Everything Speaks, the founder and CEO of Double Forte, a 20-year old awesome independent national PR and strategic communications firm, and the author of two pragmatically optimistic books about creating valuable, high producing and positive workplaces and teams. She's been there and done that.

    Communications is the CENTER OF ALL THINGS. On the pod, Lee interviews interesting communications pros, CEOs, branding experts, and authors to bring key insights that can be used in the day to day to make your work, your PR, your marketing WORK. Occasionally, she shares her thoughts and insights on key topics of the day.

    What you will learn in this episode:

    • Why the golden age of social media is over, and what that means for brands and businesses
    • How to balance the four pillars of media to stay adaptable in the constantly changing landscape of social media
    • Why you need to own your messaging on social media before someone else does it for you
    • How to create an ecosystem of awareness to allow your consumers to know you better
    • Why you should never put all of your eggs in another company's basket for media exposure

    Resources:

    • Website: https://leecaraher.com/
    • Website: www.double-forte.com
    • Instagram: https://www.instagram.com/leecaraher/
    • LinkedIn: https://www.linkedin.com/in/leecaraher
    • Facebook: https://www.facebook.com/LeeCaraher1/
    • Twitter: https://twitter.com/leecaraher
    28 min
  • Never Say Whatever, with Richard A. Moran

    Richard A. Moran, a popular, long time San Francisco based business leader, workplace pundit, bestselling author, consultant and venture capitalist, is a General Partner at Tonic Bioventures. He is best known for his series of humorous business books beginning with bestselling, "Never Confuse a Memo with Reality" that started the genre of "Business Bullet Books."​

    Moran previously served as President of Menlo College, CEO and Vice Chairman at Accretive Solution, as a Partner at Venrock, Chairman of the Board at Portal Software, and as a Partner at Accenture. Moran has served on the Boards of Glu Mobile Games, Winery Exchange, and Mechanics Bank among others. He currently serves on the boards of AxoProtego, LBA Logistics, New Day Investing, World Wide Women and others.

    Moran is active also in the technology ecosystem in Ireland and is a member of the Global Irish Network, a network launched in 2010 and that is comprised of 350 of the most senior Irish and Irish connected business people from over 40 countries.

    Moran is a radio personality featured on KCBS Radio in San Francisco. He is The host of "​In the Workplace," a program that discusses workplace issues and airs weekly to over a million listeners. He is also a frequent contributor as an Influencer on LinkedIn.

    What you will learn in this episode:

    • How removing "whatever" from your vocabulary can change your life
    • Why you convey a message of indifference and lack of motivation when you use the phrase "whatever"
    • What the "2 minute rule" is, and why it's the best way to make decisions
    • Why a gut decision is only good when it is informed
    • How you can improve your life by making small choices and moving on without overthinking
    • Why your actions need to be led with intent

    Resources:

    • Website: https://www.richardmoran.com/
    • LinkedIn Personal: https://www.linkedin.com/in/richardamoran/
    • LinkedIn Business: https://www.linkedin.com/company/tonic-bioventures/
    • Twitter: https://twitter.com/richmoran
    • Books: Never Say Whatever, Never Confuse A Memo With Reality, The Thing About Work
    39 min
  • Communicate with Courage, with Michelle D. Gladieux

    Michelle Gladieux is author of "Communicate with Courage: Taking Risks to Overcome the Four Hidden Challenges" and President of Gladieux Consulting, a Midwest-based offering top-notch seminars in communication and leadership topics around the U.S. She provides executive coaching and facilitates strategic planning for clients in diverse industries, in governments, at non-profits, and in academia. She has 18 years of collegiate teaching experience at three universities in her home state of Indiana, accepting her first adjunct faculty position at age 23.. She's worked as a Corporate Human Resources and Training Director in the cold storage, robotics, and construction industries and enjoys visiting conferences as a keynote speaker and workshop presenter.

    Michelle has mentored thousands of people and her positive effect on those she advises is evident even after just one interaction. Her clients and friends are delighted that she's finally documented some of her best tips (AKA "Pro Moves") in "Communicate with Courage".

    What you will learn in this episode:

    • How being a better communicator will improve your work life balance
    • Why you should think of Michelle's book, "Communicate with Courage" as a bravery manual to turn risk into reward
    • What 4 challenges stand in our way to prevent us from being the best communicators
    • How communicating with courage will help you achieve the life you want
    • What leaders can learn from the power of communication
    • The 4 types of power, and why you should pick only one to focus on
    • Why everyone should be implementing the 1% rule to be 37% better by the end of the year

    Resources:

    • Website: https://gladieuxconsulting.com/
    • LinkedIn Personal: https://www.linkedin.com/in/michellegladieux/
    • LinkedIn Business: https://www.linkedin.com/company/gladieux-consulting/
    • Facebook: https://www.facebook.com/GladieuxConsulting
    • Communicate with Courage: Taking Risks to Overcome the Four Hidden Challenges
    47 min
  • Avoid Miscommunications in the Workplace, with Lee Caraher

    Lee's the host of Everything Speaks, the founder and CEO of Double Forte, a 20-year old awesome independent national PR and strategic communications firm, and the author of two pragmatically optimistic books about creating valuable, high producing and positive workplaces and teams. She's been there and done that.

    Communications is the CENTER OF ALL THINGS. On the pod, Lee interviews interesting communications pros, CEOs, branding experts, and authors to bring key insights that can be used in the day to day to make your work, your PR, your marketing WORK. Occasionally, she shares her thoughts and insights on key topics of the day.

    What you will learn in this episode:

    • How miscommunications happen in the workplace
    • Why vague deadlines like "end of day" are ineffective
    • How specificity in your communications can make you better at delegating
    • Why you need to be specific about time, time zone, and format

    Resources:

    • Website: https://leecaraher.com/
    • Website: www.double-forte.com
    • Instagram: https://www.instagram.com/leecaraher/
    • LinkedIn: https://www.linkedin.com/in/leecaraher
    • Facebook: https://www.facebook.com/LeeCaraher1/
    • Twitter: https://twitter.com/leecaraher
    12 min
  • Communication is the Heart of Everything, with Lee Caraher

    Lee's the host of Everything Speaks, the founder and CEO of Double Forte, a 20-year old awesome independent national PR and strategic communications firm, and the author of two pragmatically optimistic books about creating valuable, high producing and positive workplaces and teams. She's been there and done that.

    Communications is the CENTER OF ALL THINGS. On the pod, Lee interviews interesting communications pros, CEOs, branding experts, and authors to bring key insights that can be used in the day to day to make your work, your PR, your marketing WORK. Occasionally, she shares her thoughts and insights on key topics of the day.

    What you will learn in this episode:

    • How and why corporate profile building is dependent on so many other things
    • Why local media is a business's best tool for getting national coverage
    • Why it is critical for you to understand your own backyard to grow as a company
    • Why your products and services need to be the center of attention before your company can be talked about
    • How to leverage local op-eds to get your stories picked up by more news outlets
    • Why the journey to national coverage is just as important to driving business as the destination

    Resources:

    • Website: www.double-forte.com
    • Website: https://leecaraher.com/
    • LinkedIn: https://www.linkedin.com/in/leecaraher
    • Facebook: https://www.facebook.com/LeeCaraher1/
    • Twitter: https://twitter.com/leecaraher
    15 min
  • Trends to Look for in 2023, with Lee Caraher

    Lee's the host of Everything Speaks, the founder and CEO of Double Forte, a 20-year old awesome independent national PR and strategic communications firm, and the author of two pragmatically optimistic books about creating valuable, high producing and positive workplaces and teams. She's been there and done that.

    Communications is the CENTER OF ALL THINGS. On the pod, Lee interviews interesting communications pros, CEOs, branding experts, and authors to bring key insights that can be used in the day to day to make your work, your PR, your marketing WORK. Occasionally, she shares her thoughts and insights on key topics of the day.

    What you will learn in this episode:

    • How you need to navigate and communicate in the unpredictable world fo 2023
    • Why we are never going to be "post-pandemic"
    • Why the last few years have caused consumers to reevaluate value
    • How practicing Radical Empathy is the game changer we're all looking for
    • Why hybrid work is here to stay, and the power going back to employers is a fallacy
    • Why social and environmental transparency is essential moving forward
    • How brands can use service and communications to stay relevant
    • How the pandemic caused consumers to center on wellness

    Resources:

    • Trendwatch 2023 Report download
    • Website: https://leecaraher.com/
    • Website: www.double-forte.com
    • Instagram: https://www.instagram.com/leecaraher/
    • LinkedIn: https://www.linkedin.com/in/leecaraher
    • Facebook: https://www.facebook.com/LeeCaraher1/
    • Twitter: https://twitter.com/leecaraher
    21 min
  • Telling the Tale of Your Potential, with Joanna Bloor

    Joanna Bloor has transformed thousands of lives worldwide as a career futurist. A former Silicon Valley executive, TED speaker, and trusted advisor to leaders worldwide, she's been described as a glittering buzzsaw that cuts through all the workplace BS. She offers thought leadership about the future of work and gives talks on creating thriving organizations where team members are known and wanted for what they want to offer.

    Joanna's upcoming book, Tales of Potential: The Cinderella Story You Haven't Heard, flips the script on a famous and underestimated fairy tale ingenue to reveal real-life success lessons hidden in plain sight. The reframed story has much to teach modern professionals of all genders about the true nature of ambition, courage, risk-taking, generosity, and the key actions to take if you want to manifest your most sparkling future self.

    What you will learn in this episode:

    • Why you need to choose words that describe your potential and own them
    • How knowing your potential can help you navigate a fulfilling career
    • Why it's important to do "potential interviews" with your coworkers to understand what they see for your future
    • How understanding what you offer and want to offer can help with salary negotiations
    • How the power of your word choice can reflect the way you present yourself

    Resources:

    • Website: https://joannabloor.com/
    • LinkedIn Personal: https://www.linkedin.com/in/joannabloor/
    • LinkedIn Business: https://www.linkedin.com/company/theamplifylab/
    • Twitter: https://twitter.com/JoannaBloor
    • Book: https://www.talesofpotential.com/
    54 min
  • Every Brand is a Mouth to Feed, with Howie Chan

    Howie Chan is a brand and marketing strategist focused on companies, products, and services that impact our health. He is the Principal and Founder of Healthy Brand Consulting, previously he was the Managing Director of Brand Strategy for Real Chemistry, an MM+M Gold winner for Large Healthcare Agencies. His experience is diverse within healthcare, having worked with startups and Fortune 500 companies, across medical devices, biotech, digital health, hospitals, payers, pharma, and consumer health brands. Howie lives in Minnesota with his wife and two kids, braving the winters and enjoying the lakes in the summer.

    What you will learn in this episode:

    • What it means to be a healthy brand
    • How finding your center can help you stay relevant without completely changing your company
    • How the alignment of your values and your customers' values impacts your business
    • Why your business needs to stick to one singular message to be memorable
    • Howie's top questions to understand his clients' needs

    Resources:

    • Website: https://www.howiechan.com/
    • LinkedIn Personal: https://www.linkedin.com/in/howiechaniam/
    • LinkedIn Business: https://www.linkedin.com/company/healthy-brand-with-howie-chan/
    • Facebook: https://www.facebook.com/howie.chan.31/
    • Twitter: https://twitter.com/howiechaniam
    36 min
  • The True Role of the Chief Communications Officer, with Nancy Richardson

    Nancy McGrory Richardson has over 30 years of B2B & B2C communications designing and implementing hundreds of strategic marketing programs; both external and internal. Nancy's background includes Fortune 100 companies, entrepreneurial enterprises, and not-for-profits with experience in manufacturing, energy, healthcare, pharmaceuticals, automotive, defense, chemicals, and technology as well as numerous downstream industries and audiences.

    Nancy is an expert in risk communications and has a strong acumen for commercializing products. As an expert facilitator, she is skilled at engaging key audiences, opinion leaders, and stakeholders in collaborative initiatives.

    Nancy is currently the Chief Communications Officer for Jaunt Air Mobility. Her responsibilities cover all Marketing Communications functions sales support, public relations, tradeshows, website, and social media. She supports overall business management, commercialization strategies, planning, and execution.

    What you will learn in this episode:

    • What questions you need to be asking to better understand your client's needs
    • Why everything you send to your client says something about you and your work
    • How the differences in generational behavior can help us learn about our audiences and how we communicate to them
    • What the role of a chief communications officer entails, and how it has changed over the years
    • Why curiosity is the most important prerequisite for anyone looking to get into PR

    Resources:

    • Website: https://jauntairmobility.com/
    • LinkedIn Personal: https://www.linkedin.com/in/nancy-mcgrory-richardson-502a7677/
    • LinkedIn Business: https://www.linkedin.com/company/jauntair/?viewAsMember=true
    45 min
  • There's No Such Thing as a Toxic A Player Employee, with Lee Caraher

    Lee McEnany Caraher is the founder and CEO of Double Forte, a 20-year-old national public relations and communication agency headquartered in San Francisco that works with beloved consumer, technology, and wine brands. Lee is a highly sought-after communications expert known for her business-building acumen and insights. She's a straight shooter with a big laugh that keeps her out of more trouble than it gets her into.

    Lee is also an acclaimed author and speaker and a recognized expert on creating high-performing, positive, intergenerational workplaces. Through her work, she shows companies and nonprofits how to embrace the qualities of different generations, reduce negative interactions between people, and see the big benefits of changing the definition of loyalty from a long tenure of employment to a lifetime of loyalty regardless of employment status.

    Lee is active in her community, having served on the Board of Governors of Public Advocates and the Executive Board of Wisconsin Farm Technology Days. She recently served as Secretary on the Board of Directors of the PR Council, the national trade association for Public Relations agencies. She previously served on the boards of KQED Public Media, San Francisco's Grace Cathedral, The Marine Mammal Center, Community Gatepath, and St. Paul's Choir School, among others. A graduate of Carleton College, Lee has a degree in medieval history, which she finds useful every day—especially during a pandemic. She splits her time between San Francisco, Eau Claire, and New York.

    What you will learn in this episode:

    • What it means to be a toxic A-player
    • What it says about you as a leader to allow toxic behavior
    • The various types of toxic players in the workplace
    • How toxic behavior can impact your team, company, and overall performance
    • What steps you can take as a leader to address toxic A-players on your team

    Resources:

    • Website: https://leecaraher.com/
    • LinkedIn: https://www.linkedin.com/in/leecaraher
    • Facebook: https://www.facebook.com/LeeCaraher1/
    • Twitter: https://twitter.com/leecaraher
    23 min

About Everything Speaks

From the publisher's feed

Join our #podcast for insight about the modern workplace, email etiquette, public speaking tips, work-life balance and of course #millennials. Remember, everything you say and do says something about your potential. Everything speaks.