Today's guest is Ric Edinberg, US President at The Evolved Group, which started as a market research firm, and they built an AI platform to support their work and the results they drive for their clients. Today Ric talks about what it looks like to evolve that layer of AI services on top of existing services offering. The lens that he applies will hopefully apply to almost any existing consulting business. This episode will give you a good idea of the different permutations of business models and in how many ways AI services can be brought to enterprise clients to support a growing company. If you are looking to start or grow your own AI consulting or services firm, be sure to check out our new webinar, "Starting an AI Consulting Practice - 3 Critical Factors for Success", which will be live until the end of this week. Register your spot now at: emerj.com/st1